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2024 Year-End Recap: Evaluating Fundraising Events

Greater Giving

Whether your events included auctions, galas, or virtual campaigns, understanding key metrics and takeaways will set you up for even greater success next year. Key Metrics to Evaluate Your Fundraising Events When assessing your events, focus on measurable outcomes that align with your goals.

Metrics 98
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Reach Your Target Audience: 5 Effective Segmentation Tips

Pamela Grow

To keep donors around and retain their support, organizations have to grab supporters’ attention and make their communications stand out from the thousands of messages their audience receives each day. Social media posts. To evaluate your segments, your nonprofit should: Review engagement metrics. between 2022 and 2023.

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4 Tips for Uncovering Your Donors’ Giving Motivations

Ann Green's Nonprofit

You can also use data gathered from social media, email, and other marketing platforms to see who is engaging with your communications. The donor journey follows these stages: Awareness: The donor discovers the nonprofit through a social media campaign. Personalize communications.

Ethics 286
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Perfecting the Thank-You Call: How a Five-Minute Phone Chat Can Triple Donor Retention

Center for Major Gifts

Although email, printed letters, and social media acknowledgments have their place, they rarely match the impact of a live conversation. Over time, measuring key metrics like retention rates and average gift size helps demonstrate the value of personal outreach. Why a Phone Call Over Other Methods?

CRM 52
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What Are the Best Practices for Conducting a Post-School Fundraiser Review?

Big Fundraising Ideas

Key practices include setting clear objectives, analyzing metrics, and celebrating successes to foster accountability andmorale. Quantify results: Use metrics like satisfaction scores, participation rates, and budget comparisons to identify patterns. Identify trends: Look for recurring issues or standout successes.

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50+ Fun and Creative School Fundraising Ideas That Work

Qgiv

Post students photos on social media or your schools website and allow community members to vote for their favorite looks by contributing donations. Use social media, email, direct mail, and flyers to request donations to be dropped off at your schools front office. The student whose apparel receives the most votes wins!

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GivingTuesday Prep: Everything You Need for 2023

Qgiv

Many organizations use GivingTuesday as a social media campaign to increase fundraising and spread awareness for their cause. Because a lot of GivingTuesday promotion takes place on social media, consider using different platforms’ paid ads options to boost your campaign before the day arrives.

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