Candid

MAY 14, 2024

It’s also the perfect time to do a social media audit for your nonprofit organization. A social media audit involves reviewing your organization’s complete social media presence, not just analyzing the metrics (to learn about assessing metrics, read my article on creating a social media plan ).

Media 105

Media Metrics IT Nonprofit 105

Pamela Grow

SEPTEMBER 25, 2024

Social media posts. While you can’t send social media posts directly to supporters in different segments, you can still tailor your content to different audiences. For example, you may create a social media campaign that targets volunteers with the giving capacity to become major donors.

Demographics 278

Demographics Metrics Goals Media 278

Ann Green's Nonprofit

DECEMBER 5, 2023

Keep in mind that taking a multichannel approach , such as sharing links on social media or through QR codes in your direct mail, can help you direct multiple audiences to your website and keep your organization at top of mind. As you share content on social media, track metrics, like impressions and likes, to assess your performance.

Budget 289

Budget Media Education Donation 289

Wild Apricot

FEBRUARY 22, 2011

We found over 24 webinars on topics such as: building capacity with Boomer volunteers; social media metrics and benchmarking; project management for non-profits; and numerous leadership and fundraising sessions. So be sure to look through the list to see what might interest you or others in your organization.( read more ).

Metrics 158

Metrics Media Management Fundraising 158

Blackbaud

NOVEMBER 7, 2024

Are they active with election- or issue-related social media: likes, dislikes, shares, comments? The window of opportunity to engage more deeply with rage givers is relatively small, so consider conducting a short donor survey via email or social media. Respond to their social media posts. Educate them about your mission.

CRM 105

CRM Donation Media Metrics 105

Candid

NOVEMBER 5, 2024

For example, a telecom company might donate public service announcements or media airtime, while an internet service provider could donate complimentary Wi-Fi access or cybersecurity services. Or a Fortune 500 company might provide professional development training to your nonprofit staff.

Nonprofit 111

Nonprofit Training Metrics Donation 111

Tech Soup

OCTOBER 12, 2017

Eighty-one percent of Americans have social media accounts , and that number is expected to grow each year. Social media is playing a significant role in helping libraries stay relevant in our ever-growing digital society. Social media is playing a significant role in helping libraries stay relevant in our ever-growing digital society.

Media 80

Media Metrics Goals Management 80

Just Write Grants

DECEMBER 4, 2023

Ready to turn your nonprofit's social media feed into a buzzing hive of activity? Whether you're a social media newbie or a savvy poster, get ready for some fresh, fun ideas that will make your nonprofit's message stick in the hearts and minds of your audience. SMART Goals for the Year : Focus on long-term achievements.

Media 97

Media Nonprofit Calendar Goals 97

Community Boost

OCTOBER 30, 2024

Digital Influence A significant driver behind Giving Tuesday’s success is the strategic use of social media and digital campaigns. Boost Social Media Engagement by 40%: Use the power of social media to rally your community. You can explore more of these remarkable achievements in the full Giving Tuesday impact report.

Nonprofit 98

Nonprofit Media Donation Goals 98

Just Write Grants

NOVEMBER 19, 2024

Utilize Social Media Leverage social media platforms to reach and engage potential donors: Create Shareable Content : Develop engaging content, including videos, graphics, and stories that can be easily shared by your followers. Clear Calls to Action : Use prominent and persuasive calls to action to encourage visitors to donate.

Fundraising 52

Fundraising Metrics Utilities Nonprofit 52

Candid

APRIL 20, 2023

Creating a social media strategy can feel overwhelming. The problem is, this advice is often aimed at organizations with dedicated social media folks, or even teams of them. So, how can your nonprofit create a social media strategy that you can sustain? Here is how you can craft a road map to social media success.

Media 98

Media Nonprofit Metrics Goals 98

The Fundraising Coach

SEPTEMBER 19, 2022

If you’re unsure about which data metrics to keep an eye on, then you’re in the right place. In this guide, we’ll cover everything you need to know about website data metrics, including: . Why Are Website Data Metrics Important? Top Website Data Metrics to Track. Why Are Website Data Metrics Important? .

Metrics 64

Metrics Donation Media Goals 64

Blackbaud

APRIL 14, 2025

For beginners, your success metrics and key performance indicators can provide essential direction. Review any press releases, media coverage, or reports. Each award category provides example proof points to guide you on metrics to share. Consider any new projects or initiatives that were launched in the past year.

Award 73

Award Metrics Applicant Application 73

Community Boost

APRIL 17, 2025

Whether its through storytelling, volunteer initiatives, or social media, theyre intentional about creating meaningful connections. For instance, when it comes to advocacy campaigns, engaged volunteers can increase visibility through social media shares, participating in rallies, or lobbying efforts.

Nonprofit 52

Nonprofit Media Metrics Lobbying 52

Ann Green's Nonprofit

JULY 30, 2024

You can also use data gathered from social media, email, and other marketing platforms to see who is engaging with your communications. The donor journey follows these stages: Awareness: The donor discovers the nonprofit through a social media campaign. Personalize communications.

Ethics 287

Ethics Donation Demographics CRM 287

Ann Green's Nonprofit

OCTOBER 2, 2024

Offer incentives to current donors to encourage participation, such as: Complimentary nonprofit-branded merchandise Gift cards VIP event access Thank donors who participate in the program with a personal appreciation message and recognition on your social media pages and email newsletters. Take an active social media approach.

Media 179

Media Education Fundraising Engineering 179

Get Fully Funded

JULY 23, 2023

Using social media for fundraising isn’t a new strategy. But social media is only a tool. You need to create a social media plan and strategy that uses the right platforms in the right way to make the right Asks to the right audiences. Which Social Media Platforms Should You Be On? Almost everyone is on Facebook.

Media 98

Media Fundraising Ethics Nonprofit 98

Blackbaud

JANUARY 28, 2025

Pro Tip: Encourage volunteers to post first hand stories on social media using a branded hashtag. Multi-Channel Consistency Chances are, your nonprofit engages on several platforms: social media, email newsletters, maybe even podcasts. Social Media Growth: Are you seeing higher engagement, shares, and new followers over time?

Nonprofit 88

Nonprofit Readiness Media Metrics 88

CauseVox

JUNE 5, 2023

We’ve all been there: staring at a blank screen, desperately trying to create captivating social media fundraising content that resonates with our audience, while keeping up with the latest algorithms and trends. So, are you ready to harness the power of social media for your fundraising efforts?

Media 79

Media Fundraising Calendar Nonprofit 79

Qgiv

JANUARY 12, 2022

To get started, let’s go over some of the types of metrics your nonprofits can track: Types of Data Analytics for Nonprofits. Fundraising Metrics. One of the most crucial data sets to keep an eye on are your fundraising metrics. Social Media Metrics. Fundraising Event Metrics. Email Marketing Metrics.

Metrics 97

Metrics Nonprofit Media Readiness 97

Greater Giving

MARCH 27, 2025

From designing a user-friendly website to leveraging social media, these simple yet effective strategies will empower your organization to shine in the digital space. Enter those words or phrases into a tool like Google Keyword Planner to discover their monthly traffic, click-through rate, and other relevant metrics. Vary your content.

Nonprofit 59

Nonprofit Engineering Media Donation 59

Greater Giving

NOVEMBER 18, 2024

What metrics will you track? Engage Social Media: Use #GivingTuesday to join the conversation and share updates all day. Social Media: Share videos, countdowns, and donor shoutouts to keep the excitement going. How to Build a Year-End Giving Campaign (That Includes GivingTuesday) 1. How much money do you need to raise?

Goals 52

Goals Metrics Media Donation 52

Pamela Grow

OCTOBER 30, 2023

Before you begin any project involving data analysis, start by clearly outlining your goal so you know which metrics to analyze. Reference data from past email marketing, social media, and direct mail campaigns to see what percentage of donors responded to and/or converted because of your communications. Determine your objectives.

Metrics 130

Metrics Goals Nonprofit Media 130

GiveSmart

MARCH 12, 2025

Examples of quantitative data include metrics such as donation amounts, number of donors, and page views. You may realize your donation frequency is comparable to the schedule of your newsletters or social media posts. Did you receive a large number of donations through online forms, social media posts, or at an event ?

Fundraising 83

Fundraising Donation Media Management 83

Tom Ahern

JANUARY 30, 2025

Leverage Multi-Channel Consistency Why: Reinforce your message across email, social media, direct mail, and phone calls. Show Impact with Metrics Why: Quantifiable outcomes (Your $100 provides 20 meals) build credibility. Consistency builds familiarity. Simplify Your Ask Why: One clear, specific request (e.g., $50

AI 52

AI Fundraising Metrics Engineering 52

Center for Major Gifts

JANUARY 22, 2025

This article aims to show how nonprofits can leverage wealth screening, engagement metrics, and analytical tools to identify and qualify top prospects. Look at donation history, event attendance, volunteer hours, and online engagement metrics like email open rates and social media interactions.

Metrics 52

Metrics CRM AI Management 52

Big Fundraising Ideas

DECEMBER 22, 2024

Key practices include setting clear objectives, analyzing metrics, and celebrating successes to foster accountability andmorale. Quantify results: Use metrics like satisfaction scores, participation rates, and budget comparisons to identify patterns. Identify trends: Look for recurring issues or standout successes.

Fundraising 52

Fundraising Metrics Training Goals 52

amplifi

JANUARY 30, 2025

At amplifi, we use the 12-month metric but feel free to choose what works best for your audience. If youre like us and use the 12-month metric for active donors, you can consider anyone whose last gift was 13-23 months ago at risk of lapsing, and those who last gave 24 to 36 months ago as lapsed. Engagement. Going a step further.

Metrics 64

Metrics Donation Budget Readiness 64

Ann Green's Nonprofit

APRIL 22, 2024

We also have email, the internet, and social media, just to name a few. Also, unlike social media, it’s something you can control. You don’t have to rely on a social media algorithm to hope your message ends up in your donor’s feed. And, social media is often just a lot of a lot. Now there are countless streaming options.

Electronics 166

Electronics Nonprofit Media Metrics 166

GrantNews

JANUARY 2, 2025

Because of this, we expect 2025 to provide a platform for social funding on behalf of causes like equality, inclusion, mental health, and other support for underrepresented groups to use social media to increase awareness for their cause. Social fundraising is when a nonprofit showcases a social cause it is missioned to address.

AI 120

AI Nonprofit Grant Grants 120

Tech Soup

JULY 19, 2017

For the Professional Social Media class I teach at Sonoma State University , I created an exercise designed to help folks practice both content creation and looking at metrics. On the card, write a short (preferably one sentence) social media update. More on Social Media. Check out TechSoup's social media starter kit!

Media 55

Media Metrics Publishing Consultant 55

Blackbaud

JUNE 21, 2024

Email, social media, and direct mail are all nonprofit staples—but don’t stop there. Depending on your unique marketing and fundraising goals, you might also use texts to thank donors, request feedback, promote events, share links to your website or social media , and more. These use cases are just the beginning.

Metrics 113

Metrics Goals Fundraising Education 113

Pamela Grow

JUNE 28, 2023

Are you tired of feeling like a wee fish in the vast ocean of social media? Social media, on the other hand, lags behind with an average ROI of 94%. In contrast, social media algorithms will always limit your organic reach. You’ll put your contact information, social media links, and, of course, your unsubscribe button.

Nonprofit 130

Nonprofit Media Donation Metrics 130

Not Your Father's Charity

AUGUST 17, 2022

You’re also a social media pro with a successful social media strategy and following. Perhaps you’re reminded when a new team member starts discussing the metrics and that mysterious, elusive thing called a “brand.” It’s a social media platform geared towards professionals.

Media 130

Media Metrics Goals IT 130

Planned Giving

SEPTEMBER 20, 2024

You’ve got to get past the ‘like’ trap and turn social media engagement into real dollars and cents. Particularly after the final dopamine drip from the last ‘like’ fades, the validations of social media can feel like lots of stooping and kissing, but with even less payoff. The team high-fives and takes a bow and … then what happens?

Donation 91

Donation Metrics Nonprofit Media 91

Candid

JANUARY 19, 2022

Additionally, videos can be infused into other online marketing efforts, such as social media campaigns or blog posts. Instagram and Facebook: These are two of the most popular social media platforms, and they are also among the most video-focused. In other words, it can be as casual or formal as you want to make it. .

Metrics 105

Metrics Demographics Media Donation 105

DoJiggy

MARCH 25, 2025

Additionally, leveraging social media platforms to share real-time updates, photos, and interactions can further amplify the sponsor’s visibility and reach during the event. Social media is another powerful tool for promoting a brand as a hole sponsor. Post-event follow-up is equally important to maximizing ROI.

Goals 59

Goals Strategic Plan Media Demographics 59