Blackbaud

OCTOBER 4, 2024

Here’s what we suggest: We need to start rethinking annual giving metrics to create a new storyline about fundraising for higher education. Maybe we need to focus our attention on narrower metrics. News & World Report metric of alumni participation , the impact of this ranking indicator is going to show in our data for years.

Metrics 97

Metrics Retainer Education Fundraising 97

Pamela Grow

FEBRUARY 11, 2025

By tracking key metrics, you can measure the duration and quality of your donor relationships and identify areas for improvement. Track these metrics using your nonprofit constituent relationship management system (CRM) and fundraising software. Thats why post-event follow-up is essential to your overall event strategy.

Metrics 147

Metrics CRM Donation Fundraising 147

Greater Giving

DECEMBER 19, 2022

These key event metrics quantify the success of your events, and can show you how to improve them. Tracking these key event metrics can deliver critical insight into what you’re doing well, and where your events need improvement. So what are those metrics, and what data do you need to track to analyze them?

Metrics 98

Metrics Fundraising Funding Donation 98

Blackbaud

DECEMBER 30, 2024

To better understand the shortcomings of for-profit metrics as a true measure of nonprofit success, lets look at how return on investment (ROI) is calculated. How Did We Get Here? For years, weve used language from for-profit businesses to explain nonprofit organizational activity.

Metrics 111

Metrics Finance Management Goals 111

The NonProfit Times

OCTOBER 22, 2024

Features include real-time, dynamic progress metrics and a new donate button designed to inspire action. One-quarter of Gen Z also responded they were inspired to look into or donate to a cause because of social media. In the U.S., Instagram and Instagram Stories integration, allowing sharing that was not previously available. *

Metrics 103

Metrics Donation Software Fundraising 103

Ann Green's Nonprofit

APRIL 21, 2025

We also have email, the internet, and social media, just to name a few. Its not only the volume of options, its also the content. And in our current climate of crisis and uncertainty, its information overload on steroids. How does your nonprofit organization compete with all this? But in this deluge of information, they might miss your messages.

Electronics 143

Electronics Nonprofit Media Metrics 143

The Fundraiser Coach

MARCH 30, 2025

In unsettled times, it’s tempting to focus on metrics: number of meetings, dollars raised, goals hit. In today’s landscape, with economic uncertainty causing some donors to hesitate or take more time for considering larger major gifts, building connection isn’t simply a “warm fuzzy.” It happens in conversation.

Metrics 130

Metrics Calendar Fundraising Readiness 130

The Fundraiser Coach

FEBRUARY 2, 2025

One of the biggest challenges we face as major gift fundraisers is balancing two distinct ways of thinking: our internal, metrics-driven mindset versus the donor-focused approach that builds relationships. In the office, we're measured by revenue, the number of donors engaged, meetings booked, and Asks made (and successfully closed!).

Fundraising 147

Fundraising Metrics Readiness Goals 147

Just Write Grants

JANUARY 2, 2025

DEI Metrics and Reporting Nonprofits will be required to report on DEI metrics , including: Workforce Diversity : Providing data on the diversity of staff and leadership. Program Impact : Demonstrating how programs address and advance equity and inclusion within communities served. Focus on Long-Term Sustainability 5.1

Grant Writing 98

Grant Writing Grant Grants Proposal Writing 98

Candid

OCTOBER 16, 2024

They pick a goal, define strategies, and stay focused on the small handful of metrics that measure the execution of the strategy. Events, social media, and marketing are only small links in a much bigger chain of interactions with supporters. Marketing experts call this TMM: Too Many Messages, inundating the audience with too many choices.

Fundraising 98

Fundraising Metrics Nonprofit Federal Grants 98

NonProfit PRO

JANUARY 11, 2022

Do you want to know the singular metric that will excite your nonprofit leaders? It’s high engagement. So amplification marketing is an essential method for you to grow your brand’s reach in the community through your marketing efforts.

IT 105

IT Metrics Nonprofit Media 105

Pamela Grow

DECEMBER 11, 2024

Testing and optimization: By defining clear objectives and success metrics, a direct response fundraising agency ensures data-driven decisions. The messages you send are more than fundraising appeals ; theyre opportunities to nurture relationships, share your story, and inspire action. Use short sentences, simple language, and contractions.

Fundraising 147

Fundraising Nonprofit CRM Donation 147

Future Fundraising Now

FEBRUARY 10, 2025

Focus more on improving the metrics that matter most, like net revenue and retention rate, and focus less on metrics like likes and awareness. Those vanity metrics that dont lead directly to revenue are a waste of time and money. Anything you want to succeed at needs a system with metrics. Build a donor pipeline.

Fundraising 63

Fundraising Metrics Management IT 63

Ann Green's Nonprofit

DECEMBER 11, 2024

Your website can be a great marketing tool, but it can also help your nonprofit raise funds. Learn how to encourage donations on your nonprofit website. However, one of its most important functions is as a tool for fundraising. If designed correctly, your website can be an unstoppable force in driving donations. Keep the form to one page.

Donation 148

Donation Metrics Funding Education 148

Grant Professionals Association

MARCH 6, 2025

If you have other metrics you have used, please share! Early in my fundraising career, my then boss gave me a great piece of advice to celebrate wins. What she meant was to not only look at how much money you raised, but to evaluate the many other indicators of progress that can often be overlooked. What was last years conversion rate?

Grant 98

Grant Grants Award Metrics 98

Blackbaud

OCTOBER 30, 2024

We’ve all received cringe-worthy fundraising messages that just don’t feel quite human. They’re vague, don’t explain the impact of the donation, and ask for an arbitrary amount of money. If an appeal feels like it was written by a robot, it likely was generated by AI.

AI 102

AI Metrics Fundraising Training 102

Blackbaud

APRIL 24, 2025

Mistake #6: Neglecting Data and Metrics Fail: Decisions are based on anecdotes rather than data-backed evidence. Track key metrics: Review donation retention rates, average gift size, cost per dollar raised, and lifetime donor value. We all make mistakes. Its a normal part of life, work, and fundraising.

Fundraising 54

Fundraising Metrics AI CRM 54

Clairification

DECEMBER 22, 2022

We think of value as a hard metric—the anticipated fair exchange of this for that. Yet one side of the exchange is a hard metric: The donor’s cold, hard cash. As my husband is about to hand her the cash, she takes another handful of the pasta from behind the glass and adds it to our package. A value-for-value exchange.

Metrics 176

Metrics Donation Fundraising IT 176

Blackbaud

APRIL 17, 2024

We sometimes forget that IT stands for Information Technology. As a society, we have become obsessed with the “Technology” half the tools and devices that infiltrate our lives—and with producing, updating, and controlling these devices. And every advocate for social good has much to gain by paying attention to the Information half of IT.

IT 108

IT Metrics Management Education 108

Future Fundraising Now

APRIL 23, 2025

As are other sound devices from the world of poetry, including: Pleasing rhythm or metrical structure. I know that rhyming’s out of date, but what it does is truly great. Advertisers used to do it a lot: Don’t get mad. Get GLAD and Takes a licking and keeps on ticking. Unfortunately, rhyming is out of style. Consonance.

Metrics 58

Metrics Fundraising IT 58

CauseVox

OCTOBER 10, 2024

Study Social Media Analytics Monitor Analytics Diligently This means tracking your website and social media metrics like page views, click-through rates, and the time spent on various sections of your website and social media platforms. These metrics can unveil which stories or content pieces resonate most with your audience.

Media 98

Media Template Utilities Metrics 98

Millionaire Grant Lady

JANUARY 24, 2025

While it is important that organizations identify the right potential funders , create a compelling needs section, write a persuasive program description , and incorporate the necessary metrics, there is another very important step that can often get overlooked. What attachments will we need? How do we prepare to apply? How do we get help?

Funding 130

Funding Grant Grants Budget 130

Blackbaud

APRIL 14, 2025

For beginners, your success metrics and key performance indicators can provide essential direction. Each award category provides example proof points to guide you on metrics to share. Uncovering Your Narrative The initial step can often be the most challenging how do you determine which achievements deserve to be spotlighted?

Award 73

Award Metrics Applicant Application 73

Blackbaud

MARCH 18, 2025

Making this shift includes moving beyond traditional metrics of success that prioritize short-term results over long-term sustainability and embracing approaches that are relational, equitable, and human-centered. And many funders are stepping up to address the well-being of those doing mission-driven work. Similarly, the John D.

Burnout 68

Burnout Metrics Letter Of Intent Funding 68

GrantNews

DECEMBER 5, 2023

The order and word usage will differ but they each contain the following sections: Project Goals Scope of Work Current Roadblocks and Barriers to Success Evaluation Metrics and Criteria Submission Requirements These categories are all geared toward helping you ascertain whether your organization will qualify for funding.

LOI 106

LOI Grant Grants Contract 106

Blackbaud

NOVEMBER 5, 2024

And once you’ve shared your report with stakeholders, be sure to track engagement metrics afterwards to see how well your report performed and in which ways it could be strengthened in the future. To get the attention of your donors and increase their engagement, you can make your impact report come to life.

CRM 115

CRM Demographics Metrics Education 115

Blackbaud

JANUARY 23, 2025

” Monitor Performance Regularly: Track key metrics like CTR and conversion rates, making adjustments as needed to maintain compliance and optimize results. Its potential impact on the nonprofit world is enormous, but its still relatively unknown and underleveraged. Campaigns must maintain a minimum 5% click-through rate (CTR).

Grant 99

Grant Grants Utilities Nonprofit 99

Ann Green's Nonprofit

JULY 30, 2024

However, make sure you have the right tools and technology in place to capture these metrics. By Ryan Carpenter For the last several years, nonprofits have struggled to make ends meet due to falling revenue, rising inflation, and an increase in community needs. Charitable giving saw a 2.1% Perform a deep data analysis.

Ethics 287

Ethics Donation Demographics CRM 287

Blackbaud

NOVEMBER 7, 2024

The good news, however, is that research indicates giving overall remains steady in an election year, despite the volatility of the election cycle, so your organization has an opportunity to keep donors engaged with your mission. Regardless of whether they donated before the election or in response to it, don’t treat rage donors as one-and-done.

CRM 105

CRM Donation Media Metrics 105

GrantNews

JANUARY 2, 2025

As we reflect on the past year, we naturally wonder about the trends 2025 will bring nonprofits. While it is no surprise that trends are leaning towards AI and tech tools, you may be surprised to see how nonprofits might use AI. For example, AI can help a team build new and creative ways to connect donors and ensure they feel appreciated.

AI 120

AI Nonprofit Grant Grants 120

Grant Writer Team

JANUARY 2, 2025

Articulate clear interim and summative metrics to demonstrate the impact of your project. However, crafting a grant proposal that will get results presents a significant challenge. A strong proposal needs to be clear, concise, and tailored to a funder’s priorities. Seems simple, right? What Happens if You Don’t Get the Grant?

Proposal 64

Proposal Grant Grants Strategic Plan 64

amplifi

JANUARY 30, 2025

At amplifi, we use the 12-month metric but feel free to choose what works best for your audience. If youre like us and use the 12-month metric for active donors, you can consider anyone whose last gift was 13-23 months ago at risk of lapsing, and those who last gave 24 to 36 months ago as lapsed. Its no secret. Who should you target?

Metrics 64

Metrics Donation Budget Readiness 64

Gail Perry Group

FEBRUARY 6, 2025

Are You Focusing on a Metric Like "Asks per Month?" We are all for setting clear metrics! However, some fundraisers will send proposals or make lukewarm Asks simply to hit the metric for the month. Your solution: What kind of metrics really work? Or - could it be that they are just not making effective asks?

Metrics 52

Metrics Training Readiness Fundraising 52

Tom Ahern

JANUARY 30, 2025

Show Impact with Metrics Why: Quantifiable outcomes (Your $100 provides 20 meals) build credibility. Storytelling (#3) and impact metrics (#4) build emotional and logical cases, while urgency (#6) and CTAs (#2) drive action. Simplify Your Ask Why: One clear, specific request (e.g., $50 50 feeds a child for a month) reduces confusion.

AI 52

AI Fundraising Metrics Engineering 52

Just Write Grants

JANUARY 9, 2025

Set Up Metrics for Success Funders want to know that their money will make an impact. Clearly outline the metrics you will use to evaluate the success of your project. Doing so demonstrates to funders that your organization is mission-driven, focused, and intentional about achieving measurable outcomes.

Proposal 52

Proposal Goals Grant Grants 52

Ann Green's Nonprofit

AUGUST 30, 2023

Use these donor insights to support your nonprofit’s text-to-give strategies and drive a greater ROI: Donation frequency Donation recency Donation amount Demographics Level of involvement To track these metrics and set your text-to-give campaign up for success, you’ll need the right tools. Monthly donors.

Donation 272

Donation Demographics CRM Fundraising 272

NonProfit PRO

AUGUST 21, 2024

While it may help fundraisers hit their metric goals, it doesn’t align with how major donors think, feel or give. And that’s where a deeper, more thoughtful strategy comes into play.

Metrics 105

Metrics Goals Fundraising IT 105