article thumbnail

How Your Nonprofit Can Stand Out in a Sea of Information

Ann Green's Nonprofit

Our world is packed with information, too much at times. But in this sea of information, they might miss your messages. Don’t muddle your messages with too much information. Your goal is to get your donors to read your messages. When I was growing up, we just had a few TV channels to choose from. It’s a lot!

article thumbnail

Reach Your Target Audience: 5 Effective Segmentation Tips

Pamela Grow

Define your segmentation goals. Any strong strategy starts with goal-setting. Based on your goals, choose the segmentation criteria you’ll rely on to group your supporters. If you’re missing any supporter information you need to reach your segmentation goals, enriching your database can fill those gaps.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Improve Your Donor Engagement by Creating a Communications Calendar

Ann Green's Nonprofit

This is especially important if youve fallen behind in your revenue goals. Figure out what information you need to share and when you need to share it. You want a consistent stream of information not three email messages in one day and nothing for three weeks. Remember the ask, thank, report, repeat formula.

Calendar 295
article thumbnail

35 Giving Tuesday Ideas + Tips to Shatter Your Goals

Fundly

Your nonprofit’s donors lead busy lives—managing their careers, maintaining social relationships, and pursuing their personal goals. Set a goal and budget. Decide on a goal that’s specific, measurable, achievable, realistic, and time-bound (SMART). Promote your campaign. Thank all of your donors.

Goals 83
article thumbnail

4 Tips for Uncovering Your Donors’ Giving Motivations

Ann Green's Nonprofit

However, you’ll need to consider the ethics of collecting this information. Get permission from donors when gathering information about them and always prioritize data security to keep their personal information private. Don’t limit your analysis to basic data points like demographic information or average gift size.

Ethics 283
article thumbnail

The Time to Start Planning Your Year-End Fundraising Campaign is Now

Ann Green's Nonprofit

You don’t wait too long, especially if you’re behind in your revenue goals. You may have already set a goal for your year-end campaign in your 2024 fundraising plan (at least I hope you did) and maybe that has changed. I’ve put together a checklist to help you get started. How much money do you need to raise?

article thumbnail

Your Best “No BS” Nonprofit Resources

Pamela Grow

All day long your goals are hijacked. Another day goes by, and once again, your most important goals are put on hold. What would be possible if you followed through on your best intentions? LinkedIn LinkedIn can be a terrific resource for fundraising information. Sign up for The Grow Report here.