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How Your Nonprofit Can Stand Out in a Sea of Information

Ann Green's Nonprofit

Our world is packed with information, too much at times. But in this sea of information, they might miss your messages. Don’t muddle your messages with too much information. Your goal is to get your donors to read your messages. When I was growing up, we just had a few TV channels to choose from. It’s a lot!

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Information: The Better Half of IT

Blackbaud

We sometimes forget that IT stands for Information Technology. But information is the fuel that drives any technology machine: it is what our devices collect, store, synthesize, and distribute. And every advocate for social good has much to gain by paying attention to the Information half of IT. How do I care for my data?

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Reach Your Target Audience: 5 Effective Segmentation Tips

Pamela Grow

Define your segmentation goals. Any strong strategy starts with goal-setting. Based on your goals, choose the segmentation criteria you’ll rely on to group your supporters. If you’re missing any supporter information you need to reach your segmentation goals, enriching your database can fill those gaps.

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7 Database Goals for Your Independent School’s Capital Campaign

Blackbaud

Just as a successful capital campaign follows defined steps and milestones, so does the work of a database manager—nitty-gritty, behind-the-scenes tasks to keep the campaign moving toward its goal. Gifts from prospects on the top of your giving pyramid are necessary to meet your campaign goal. Review reporting. Add data health tools.

Goals 94
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Improve Your Donor Engagement by Creating a Communications Calendar

Ann Green's Nonprofit

This is especially important if youve fallen behind in your revenue goals. Figure out what information you need to share and when you need to share it. You want a consistent stream of information not three email messages in one day and nothing for three weeks. Remember the ask, thank, report, repeat formula.

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4 Tips for Uncovering Your Donors’ Giving Motivations

Ann Green's Nonprofit

However, you’ll need to consider the ethics of collecting this information. Get permission from donors when gathering information about them and always prioritize data security to keep their personal information private. Don’t limit your analysis to basic data points like demographic information or average gift size.

Ethics 284
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What are your nonprofit’s priorities and goals for 2025?

Blue Avocado

We recently asked the Blue Avocado community, “What are your nonprofit’s priorities and goals for 2025?” We will use data to inform and optimize our fundraising strategy for more targeted and effective efforts. See This Month’s Question The post What are your nonprofit’s priorities and goals for 2025?

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