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2024 Year-End Recap: Evaluating Fundraising Events

Greater Giving

Evaluating Your 2024 Fundraising Events: What Worked and What Didnt? As 2024 wraps up, now is the perfect time for evaluating fundraising events. Whether your events included auctions, galas, or virtual campaigns, understanding key metrics and takeaways will set you up for even greater success next year.

Metrics 98
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Post-Event Follow-Up to Foster Long-Term Donor Relationships

Pamela Grow

Nonprofit events are a powerful way to showcase your mission and raise critical funds. From the excitement of bidding in an auction to the inspiring stories shared on stage, these events are unforgettable experiences for your attendees. Thats why post-event follow-up is essential to your overall event strategy.

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What Are Key Event Metrics and Why Do They Matter?

Greater Giving

These key event metrics quantify the success of your events, and can show you how to improve them. Key performance indicators (KPIs) are measures of how much money your fundraising events are raising, how your audience is growing, and which parts of your event are the most successful. What was your profit margin?

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3 common fundraising mistakes nonprofits make—and how to avoid them 

Candid

Relying on one-time events or mass marketing efforts One-time events such as auctions, galas, and raffles are expensive to produce and almost always result in limited return on investment. Events, social media, and marketing are only small links in a much bigger chain of interactions with supporters. Fundraising mistake #3.

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Have a Matching Gift? Maximize Its Potential with Automated Matching 

CauseVox

Progress bar with CauseVox automated matching And it’s not just about the money—CauseVox also displays impact metrics, so donors can see the tangible results of their gifts, like meals served, trees planted, or hours of service funded. Plus, when there is a match in place, these metrics automatically double!

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How to Get Approval to Use Tech for Your Next Event

DoJiggy

Organizing an event, whether its a charity gala or a school carnival , involves juggling multiple moving parts. Fortunately, incorporating technology into your event planning process can significantly boost efficiency and revenue. Real-Time Updates: Event software can send reminders to attendees or update them about schedule changes.

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Think Like a Donor and Raise More Major Gifts

The Fundraiser Coach

One of the biggest challenges we face as major gift fundraisers is balancing two distinct ways of thinking: our internal, metrics-driven mindset versus the donor-focused approach that builds relationships. Call to share a quick update, invite them to an event, or simply say thank you.