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Across the fundraising landscape, there is broad interest in reaching prospects and donors with more inclusive, equitable, and responsible messages. As new thinking continues to emerge and donor positioning shifts, ethical storytelling is evolving, and a new messaging strategy, called strength-based messaging , has emerged.
Each month, the Critical Fundraising blog presents a digest of the best fundraising-related blogs and articles from the previous month that have adopted a critical fundraising mode of thought. See also Ian’s column in Third Sector , which considers fundraising’s ‘class problem’ in the context of its Corinthianism.
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