The 8 Things You Need to Know to Write Better Fundraising Letters
Joe Garecht Fundraising
NOVEMBER 28, 2021
Nearly every non-profit uses fundraising letters to raise money. They do that for one simple reason: fundraising letters work. Whether you’re using a snail mail letter sent with a stamp or an e-mail sent with a “donate now!” link, chances are your non-profit is sending fundraising letters to your donors on a regular basis. The truth is, though, that most fundraisers I know worry about writing those letters… they worry that there’s some secret sauce they’re not privy to, or that they need years
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