January, 2025

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Improve Your Donor Engagement by Creating a Communications Calendar

Ann Green's Nonprofit

I always like to emphasize the importance of keeping in touch with your donors throughout the year. I hope thats a priority for you, too. Your donors want to hear from you and dont just want to be blasted with fundraising appeals. The good news is that better donor communication (thank yous and updates) can help you raise more money. This is especially important if youve fallen behind in your revenue goals.

Calendar 297
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"Thank U, Next" Fundraising

The Fundraiser Coach

In the world of major gift fundraising, relationships ought to be at the heart of the work we do. As I noted in " Affinity Eats Capacity for Breakfast ," chasing dollars without alignment to donor values can lead to missed opportunities and eroded trust. With the pressure of ever rising revenue goals, lack of full staffing, or a focus on "getting the gift," some fundraisers fall into the trap of treating donors like transactions.

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Major Donor Conversations: Promise Contrary to Pitch

Clairification

Today I want to talk about the heart of successful major gift fundraising. Its about reframing what you may think of as a pitch into what your donor would like to consider a promise. The pitch is one way. A monologue you deliver about everything you know about your organization. Usually it’s about how great it is, how pressing the need is, how you know the donor cares about your mission and, then, you drop a bomb into your donors lap with a big-ass ask they didn’t quite anticipate.

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The 3 Keys to Successful Major Donor Outreach

Joe Garecht Fundraising

Building a strong donor pipeline at your organization means engaging in constant donor outreach. This means reaching out through mail, email, and social media for your low-dollar donors. For larger donors, this means reaching out through phone calls, meetings, and text messages, in addition to mail and email. The rules of successful fundraising arent always intuitive.

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AI for Grant Writing: 20+ ChatGPT Prompts You Can Use

This prompt guide for ChatGPT contains 20+ tested ChatGPT prompts, along with tips on how to use this tool the best way. Nonprofits can engage with ChatGPT to brainstorm ideas, refine project plans, and craft compelling narratives for grant proposals.

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Understanding Nonprofit Audits: A Beginner’s Guide

Wild Apricot

Nonprofit audits help assess and strengthen everyday operations, financial practices and stakeholder trust. Learn what to expect from the auditing process.

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How to Make 2025 a Successful Year for Your Nonprofit

Ann Green's Nonprofit

Happy New Year!Its hard to believe its already 2025. I hope 2024 was a successful year for your nonprofit organization. If it wasnt, you can work to make 2025 a better year. And if you were successful, you want that to continue. Many individuals make New Years resolutions and set goals. Your nonprofit should do the same. As with personal resolutions, you want your goals to be realistic and attainable.

Calendar 292
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Affinity Eats Capacity for Breakfast: The Fundraiser’s Guide to Transformational Giving

The Fundraiser Coach

When it comes to major gift fundraising, one mantra reigns supreme: Affinity eats capacity for breakfast. While financial capacity is undoubtedly an important factor, it’s the emotional connection—the belief in your mission and the relationship built over time—that drives transformational giving. Without affinity, capacity alone cannot translate into meaningful support.

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How to Build a Major Donor Program from the Ground Up

Clairification

Learn to become an “inside” major donor rainmaker If youve got donors, you’ve got the raw material for a major donor program and its easier than you think. Begin with your own database. Most organizations have plenty of donor prospects, without having to go outside and look for prospects who arent connected to you. You know who I mean.

IT 170
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Getting Around the Gatekeeper: A Guide for Fundraisers

Joe Garecht Fundraising

When it comes to major donor fundraising, nothing is more important than talking directly with your donors and prospects. To successfully solicit major gifts, you must cultivate your donors and build relationships with them , which requires one-on-one conversations. Generally speaking, major donors tend to be busy people. They are usually engaged in business or philanthropy at a high level, meaning there are many demands on their time and many people trying to get in touch with them.

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How To Write An Amazing Nonprofit Newsletter + 8 Inspiring Examples

Wild Apricot

Nonprofit newsletters can be a great way to spread the word about your mission and build better relationships with your supporters. Here are tips and examples to help you write your very own nonprofit newsletter!

Nonprofit 148
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Fasten Your Seat Belts! 2025 Will Be a Bumpy Ride…Here’s Help!

Pamela Grow

I woke up this morning thinking about the movie, The Matrix. If you’re not familiar, the Matrixis a 1999science fictionaction film starring Keanu Reeves as Neo, a computer hacker. Theres a scene where Neo discovers that most of the population is asleep in pods where they are being used like a battery by the sentient AI that put them there. A chilling notion.

AI 147
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How Are You Building Relationships With Your Donors?

Ann Green's Nonprofit

Why does making a donation often feel like a transaction? Organizations get so caught up in the raising money part that they forget about building relationships with their donors. Giving Tuesday is the worst example of this, with Year End close behind. Generally, it happens way too often. Remember this Building relationships is just as important as raising money.

Donation 172
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Why Google Isn’t Enough: Finding Hidden Grant Opportunities for Nonprofits

Millionaire Grant Lady

When you want to learn about something new, the natural first instinct is to Google it. Its such an integral part of our lives now that we turned the name of a search engine into a verb. Web searches are powerful tools, and we should never take for granted the privilege of living in a time in which the breadth of human history and knowledge is freely available through our computer, tablet, or phones.

Grants 130
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The Huge Mid-Level Fundraising Opportunity You’re Missing

Clairification

Nonprofits pay a lot of attention to donor acquisition. Then? They largely ignore these donors, unless They become worthy of attention by virtue of being major donors. Then? Nonprofits pay a lot of attention to major donor relationship building. But between new donor acquisition and major donor cultivation, solicitation and stewardship, what happens?

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If you want to raise more money, tell me a story

Hands-On Fundraising

Storytelling rightfully gets lots of attention After all, human beings communicate through stories and always have. You probably know someone who is a terrific storyteller. Ive got a friend with a real gift for it. It doesnt matter whether shes telling me about a life-or-death situation or a trip to the grocery store. Either […] The post If you want to raise more money, tell me a story appeared first on Hands-On Fundraising.

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Women Entrepreneurs and the Power of Business Grants

GrantNews

The power of business grants presents real opportunities for women entrepreneurs. With over 13 million female-led businesses in the U.S., accounting for about 42% of all businesses nationwide, that’s no small feat! For women entrepreneurs, securing start-up capital can be a real challenge. Many turn to grant funding to launch and expand their business ventures.

Grants 109
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The Donor Revolt May Be Behind Us, but Fundraisers Can Expect Tensions, Dust-Ups

The Chronicle of Philanthropy

By Rasheeda Childress Illustration by Alan Nguyen for the Chronicle Conflicts between donors and nonprofits become more noticeable in increasingly polarized times.

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Go All In on Monthly Giving

Ann Green's Nonprofit

Monthly giving is one of the few types of fundraising that does well. If your organization doesnt have a monthly/recurring giving program or its fairly small, why is that? Whether youre a big or a smaller organization or your fundraising went well last year or it didnt, monthly giving makes so much sense (or cents). In this post, Ill tell you why monthly giving is important for your nonprofit, how to start or grow your program, and how to nurture it going forward.

Donation 172
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How Segmentation Can Bolster Your Fundraising Efforts and Foster Donor Relationships

NonProfit PRO

Connecting with your donors on a personal level can help strengthen your fundraising efforts. Here's how segmentation plays a role.

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10 Common Nonprofit Major Gift Asking Mistakes to Avoid

Clairification

When youre not aware youre making a mistake, its hard to avoid it. So lets get curious. Im going to ask you to close your eyes for a minute to imagine a donor youve been wanting to ask for a major gift. Im going to ask you to visualize a space where youre meeting. Put them in your office, their home, a caf or even a Zoom screen. Choose whats comfortable, and where you think youd be most likely to meet with this donor within the next month or so.

Nonprofit 146
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Navigating Political Shifts in DEI: What Nonprofits Need to Know for Grant Writing and Fundraising

Just Write Grants

Over the past few years, diversity, equity, and inclusion (DEI) initiatives have taken center stage in nonprofit work, influencing how organizations operate, advocate, and secure funding. However, recent political and cultural shifts have brought new challenges and opportunities to the DEI landscape, creating uncertainty for nonprofits. Understanding these changes and adapting your grant writing and fundraising strategies can position your organization for continued success while staying true to

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Municipal Grants and the Unsung Heroes of Public Service

GrantNews

The unsung heroes of public service are the folks who work behind the scenes, often going far beyond their job descriptions to strengthen and improve the programs and services our communities rely on. These dedicated public servants include educators, healthcare workers, first responders, nonprofit leaders, and more. They make personal sacrifices to ensure essential services remain available when people need them most.

Grants 105
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5 Trends That Will Shape Fundraising in 2025

The Chronicle of Philanthropy

Fundraisers need to keep key issues on their radar: potential changes to tax law, artificial intelligence, DAFs, and more. By Rasheeda Childress Getty Images Fundraisers need to keep key issues on their radar: potential changes to tax law, artificial intelligence, DAFs, and more.

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4 Top Donor Retention Strategies to Keep Your Year-End Donors

CauseVox

Its officially 2025! We made it through 2024, and with it the final push for year-end donations. Now is the time to make sure that your organization has donor retention strategies in place to bring those year-end supporters with you into 2025. You might be asking why you need to put a ton of time and energy into bringing your donors back for a second donation.

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Key Trends Shaping Major Gift Fundraising in 2025

Gail Perry Group

The landscape of philanthropy is shifting, bringing both challenges and opportunities for nonprofits in 2025. With economic changes, technological advancements, and evolving donor priorities, fundraisers need to adapt their strategies to thrive in this dynamic environment. Lets explore the most significant trends shaping major gift fundraising in 2025and how your organization can respond effectively. 1.

AI 104
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Time to Catch Up on Last Year’s TOP 10 Hottest Topics

Clairification

Did you miss the most popular tips on Clairification last year? The trending topics included how to effectively leave voicemail; retention techniques; email and other campaign appeal strategy; how to communicate about things like overhead and transaction fees; philanthropic culture and board giving. The standout articles, from bottom to top, include: Countdown: Top 10 Hottest Topics on Clairification 10.

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Four Ways to Remove a Board Member

Blue Avocado

This Article is Certified Gold Avocado Gold never goes out of style and neither does good advice. The Gold Avocado series showcases some of the very best content that Blue Avocado has for nonprofit leaders, based on overall popularity, reader response, and quality. Forward (2025) For nonprofits, many aspects of carrying out their missions have changed since Blue Avocado began.

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Devastation in LA: Coming Together to Support Wildfire Survivors

GrantNews

California needs the nation to come together and support wildfire survivors. Wildfires continue to ravage Los Angeles, leaving behind a trail of destruction. Homes have been reduced to ashes, over 150,000 residents displaced, and entire communities shaken to their core. These disasters remind us of the importance of unity and compassion in times of crisis.

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How to Use A.I. Effectively and Protect Your Organization's Reputation and Values

The Chronicle of Philanthropy

Experts say it's critical for nonprofits to craft guidelines on acceptable A.I. use and they offer advice on how to do it. By Rasheeda Childress Getty Images Experts say it's critical for nonprofits to craft guidelines on A.I. use and they offer advice on how to do it.

IT 127
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2025 Fundraising Evolutions

The Fundraiser Coach

I used to enjoy making New Year Resolutions. Sometimes they were specific actions, other times they were audacious goals. But now I look forward to evolving during the year. Sometimes an exquisite resolution gets thwarted (remember 2020?). Take a moment to consider New Year Evolutions - what you may do more and less of in 2025 to better connect with donors to the impact of their giving - and inspire them!

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Learning from peers to refine your nonprofit funding strategy

Candid

If you work at a nonprofit, you already know the importance of developing a strategy for financial sustainability. But where should you start? A useful early step is to look at what peer organizations are doing. Benchmarking against peers can help you refine your assumptions about what being financially sustainable could look likeor develop entirely new assumptions.

Funding 98
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50+ Fun and Creative School Fundraising Ideas That Work

Qgiv

According to school fundraising studies , only 64% of parents, teachers, and administrators believe their school is well-funded. As a result, choosing the right school fundraising ideas to excite your school community is essential. However, your schools donor base comprises a diverse mix of parents, teachers, community leaders, and studentsthats a lot of different voices to listen to.

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7 Signs Your Organization Is Ready for an Enterprise-Scale CRM

Blackbaud

As a tech leader at a growing social impact organization, you know that migrating to an enterprise-scale constituent relationship management (CRM) system can be a daunting proposition. While you may be aware on a general level that your CRM platform is becoming a headwind to your organization achieving its fundraising goals, the prospect of migrating vast amounts of data, retraining staff, and committing the money and resources required for a successful upgrade can make it tempting to say, Lets

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