Nonprofit Gift Planning: Do You Use the Language of Love?
Clairification
AUGUST 5, 2024
What must you keep top of mind to have meaningful conversations with donors who (you hope!) may contemplate a gift to your organization? I’ve given you a hint within my question. One word: meaningful. And for a conversation to be meaningful, you have to speak in a language that resonates with the other person. And what is it that resonates more strongly than just about any other emotion?
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