Do Your Giving Tuesday Messages Look Like Spam?
Ann Green's Nonprofit
NOVEMBER 15, 2023
What’s the difference between messages you get for Cyber Monday, Black Friday, political candidates, and Giving Tuesday? Unfortunately, it seems like not a whole lot, and many of them look like spam. According to the Giving Tuesday website, “Giving Tuesday is a global generosity movement unleashing the power of radical generosity.” In theory, that sounds nice, but in reality, it’s a day when nonprofit organizations unleash an onslaught of transactional fundraising appeals by email and social med
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