Getting Around the Gatekeeper: A Guide for Fundraisers
Joe Garecht Fundraising
JANUARY 19, 2025
When it comes to major donor fundraising, nothing is more important than talking directly with your donors and prospects. To successfully solicit major gifts, you must cultivate your donors and build relationships with them , which requires one-on-one conversations. Generally speaking, major donors tend to be busy people. They are usually engaged in business or philanthropy at a high level, meaning there are many demands on their time and many people trying to get in touch with them.
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