3 Nonprofit Secrets to Rock Major Gift Fundraising
Clairification
JULY 29, 2024
There’s a treasure trove of knowledge and research around major gift fundraising. What works well. What doesn’t work at all. What’s, at best, half-baked. It’s not rocket science. But there’s definitely art, and some science, involved. The gestalt way of thinking about the three secrets boils down to simply being: (1) SMART, (2) SYSTEMATIC and (3) PASSIONATE.
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