Blackbaud

JULY 3, 2024

By tracking the right metrics, you’ll be able to determine what parts of your nonp rofit advertising stra tegy are successful and what needs to be adjusted. But what metrics are the right ones to monitor? Impressions What is this metric? Click-Through Rate What is this metric? Bounce Rate What is this metric?

Metrics 119

Metrics Engineering Nonprofit Media 119

The NonProfit Times

OCTOBER 22, 2024

GoFundMe and Meta announced new sharing features intended to drive more donations to nonprofits. One-quarter of Gen Z also responded they were inspired to look into or donate to a cause because of social media. Features include real-time, dynamic progress metrics and a new donate button designed to inspire action.

Metrics 103

Metrics Donation Software Fundraising 103

Ann Green's Nonprofit

APRIL 21, 2025

Are you asking for a donation? If you ask someone to make a donation, volunteer, and contact their legislators in the same message, they may not do any of that. Dont use something boring like April e-newsletter or Donation Received. Measuring your email metrics will help you communicate more effectively.

Electronics 173

Electronics Nonprofit Media Metrics 173

CauseVox

NOVEMBER 26, 2024

Let’s face it—keeping up with donation matches can feel like a race against the clock. Picture this: as donations roll in, a progress bar fills up automatically, showing exactly how close you are to hitting your matching goal. Plus, when there is a match in place, these metrics automatically double!

IT 103

IT Metrics Goals Donation 103

CauseVox

FEBRUARY 11, 2025

A donation page is like your nonprofits digital giving hubits the place where supporters can easily contribute and feel connected to your mission. Having a dedicated donation page ensures that giving is simple, accessible, and distraction-free. Clean Water For The Worlds optimized donation page hosted on their website with CauseVox.

Donation 68

Donation Transportation CRM Metrics 68

Blackbaud

DECEMBER 29, 2023

Performance of the organization: If the organization has strong growth and positive financial metrics , they will be more likely to share this information. Contributions increase when total assets, program ratio, and operating margin increase, which is why it’s important to understand these metrics for your own organization.

Metrics 116

Metrics Contracts Contract Government 116

Pamela Grow

DECEMBER 11, 2024

Mailing donors is a form of direct marketing, which Double the Donation defines as appeals addressed and sent to individuals. You can also customize suggested donation amounts based on their giving history or tailor recommended involvement opportunities to provide new ways to give. Personalize for Maximum Impact.

Fundraising 147

Fundraising Nonprofit CRM Donation 147

Get Fully Funded

DECEMBER 17, 2024

The data speaks for itselfaccording to the M+R Benchmarks 2024 report : Of desktop users who made their way to a nonprofits main donation page, only 16% completed a gift. For mobile users, the primary donation page conversion rate was just 10%. Make it easy for supporters to complete their donations. Optimize the submit button.

Donation 52

Donation CRM Media Software 52

Blackbaud

APRIL 24, 2025

This cadence can include a series of emails that thanks them for their donation, welcomes them to the organization, and shares additional resources to learn more about the organization. Mistake #4: Recurring Giving Has Slipped from Your Priority List Fail: Your organization focuses exclusively on one-time donations.

Fundraising 66

Fundraising Metrics AI CRM 66

Greater Giving

DECEMBER 19, 2022

These key event metrics quantify the success of your events, and can show you how to improve them. Tracking these key event metrics can deliver critical insight into what you’re doing well, and where your events need improvement. So what are those metrics, and what data do you need to track to analyze them? Sponsorship Dollars.

Metrics 98

Metrics Fundraising Funding Donation 98

Candid

NOVEMBER 5, 2024

Look at tools such as Double the Donation to see if your corporate volunteers are eligible for Dollars for Doers grants or matching gifts. billion in cash donations and over $2.6 billion in in-kind goods and services—more than five times the total cash and in-kind donations compared with the average U.S.

Nonprofit 111

Nonprofit Training Metrics Donation 111

Blackbaud

NOVEMBER 7, 2024

have been cast, nonprofit organizations should be prepared for a new wave of donations from voters whose candidate (or candidates) did not win. Regardless of whether they donated before the election or in response to it, don’t treat rage donors as one-and-done. Have they given recent donations to organizations similar to yours?

CRM 105

CRM Donation Media Metrics 105

Pamela Grow

JUNE 14, 2023

Organizations that rely on donations to continue serving their communities or participants, whether they are nonprofits, schools, or sports teams, must focus on providing high-quality donor experiences. But how can you make sure the act of donating is both easy for donors and maximizes results for your organization?

Donation 130

Donation Pass-Through Fundraising Management 130

Candid

OCTOBER 16, 2024

They pick a goal, define strategies, and stay focused on the small handful of metrics that measure the execution of the strategy. Instead of one-time transactions for small amounts of money, in Altruist’s experience working with top-level clients, this approach involves a six- to 12-month-long process for raising millions in new capital.

Fundraising 98

Fundraising Metrics Nonprofit Federal Grants 98

Blackbaud

JANUARY 23, 2025

Driving Donations: Google Ads can direct potential donors to fundraising pages or showcase compelling stories that inspire generosity. Google Ad Grant Success Stories We helped Nakawe Project a wildlife conservation nonprofitoptimize their Google Ad spend with targeted search campaigns focused on raising awareness and driving donations.

Grants 104

Grants Grant Utilities Nonprofit 104

Pamela Grow

SEPTEMBER 25, 2024

For example, to promote recurring giving, Double the Donation recommends segmenting your audience based on factors like: Interests and affinities. Additionally, offer suggested donation amounts that align with each segment’s past contributions to encourage them to contribute and upgrade their giving. Select segmentation criteria.

Demographics 278

Demographics Metrics Goals Media 278

CauseVox

OCTOBER 10, 2024

Our 2023 Giving Study shows that real-life stories increase the likelihood of a charitable donation and spur donors to take action. These metrics can unveil which stories or content pieces resonate most with your audience. One vital application of data analytics is in informing your storytelling strategy.

Media 98

Media Template Utilities Metrics 98

GrantNews

JANUARY 2, 2025

In effect, increasing volunteer involvement and donations. To illustrate, the Food Donation Improvement Act(FDIA) was signed into law, specifically, to improve food insecurity and reduce food waste. Above all, donors want to see the real-world impact created with each donation to a cause. The research is clear.

AI 120

AI Nonprofit Grants Grant 120

Blackbaud

OCTOBER 30, 2024

They’re vague, don’t explain the impact of the donation, and ask for an arbitrary amount of money. Real relationships: Making an ask for a donation immediately after meeting someone is like asking to borrow a car from someone you just met—there isn’t enough trust built to warrant the interaction.

AI 105

AI Metrics Fundraising Training 105

Candid

NOVEMBER 8, 2022

I was familiar with using data from Candid to evaluate a nonprofit as a prospective employee or when considering giving a donation—I love digging into a 990 ! from 2016–2018 and added a number of financial metrics to the spreadsheet. The post Does your nonprofit mission statement drive donations?

Donation 137

Donation Nonprofit Budget Metrics 137

Ann Green's Nonprofit

JULY 30, 2024

One option is to use online forms or surveys, like your donation page, that require donors to enter responses in a certain way. For example, you could find an opportunity to secure a large donation from an existing supporter in less time than it takes to secure several smaller ones from new donors. Examine donors’ journeys.

Ethics 286

Ethics Donation Demographics CRM 286

Clairification

DECEMBER 22, 2022

We think of value as a hard metric—the anticipated fair exchange of this for that. Yet one side of the exchange is a hard metric: The donor’s cold, hard cash. But value can be a surprising, generous, unfair exchange. Something that is given because we can, not because we must. “ Ah… value. Wow, wow, WOW!

Metrics 176

Metrics Donation Fundraising IT 176

Planned Giving

SEPTEMBER 20, 2024

Then comes the kicker – by the end of the month, the donation tin is only jingling enough for a pack of gum. Follow up with an email marketing campaign, and provide multiple paths for the user to engage with you – whether filling out a donation form, volunteering their time, or even just attending an event.

Donation 91

Donation Metrics Nonprofit Media 91

Community Boost

OCTOBER 30, 2024

billion donated in the United States alone. Notably, 2022 also marked a milestone in digital giving, with online donations exceeding $1 billion for the first time ever. Recurring donations provide steady income, helping you plan and sustain your programs throughout the year.

Nonprofit 98

Nonprofit Media Donation Goals 98

The Fundraising Coach

SEPTEMBER 19, 2022

Most nonprofits already have a dedicated website with donation pages, blog content, contact forms, testimonials, and other information about their cause. A well-designed website helps raise brand awareness, drive donations, and make connections with your supporters. . Why Are Website Data Metrics Important? Page Views.

Metrics 64

Metrics Donation Media Goals 64

Just Write Grants

NOVEMBER 19, 2024

Highlight how donations can make a difference during this season of giving. Utilize Matching Gifts Leverage matching gift opportunities to amplify donations: Partner with Major Donors : Secure commitments from major donors or corporate partners to match donations made during December. Leverage the Holiday Spirit 1.1

Fundraising 52

Fundraising Metrics Utilities Nonprofit 52

GiveSmart

MARCH 12, 2025

If youre able to understand your donors, you give yourself an increased chance of personalizing their experience to keep them engaged and donating longer. Examples of quantitative data include metrics such as donation amounts, number of donors, and page views. In that case, youd have an easy way to attempt to boost donations!

Fundraising 83

Fundraising Donation Media Management 83

Qgiv

OCTOBER 17, 2024

Your nonprofit donation page is a crucial tool for gaining and keeping new donors for your organization. Online donating is far and away donors’ favorite method, with 63% of donors saying they prefer to give online with a credit or debit card. Learn how to set up a donation page with our preferred solution, Qgiv by Bloomerang.

Donation 98

Donation Fundraising Software Media 98

amplifi

JANUARY 30, 2025

But you should look closely at how recently someone gave, how consistently they donate, how long theyve supported you, and how they engage with your nonprofit. At amplifi, we use the 12-month metric but feel free to choose what works best for your audience. This metric can be a little trickier to track. Engagement.

Metrics 65

Metrics Donation Budget Readiness 65

Ann Green's Nonprofit

DECEMBER 5, 2023

Leverage these cost-effective strategies to shape your website into a powerful marketing tool: Create event and campaign landing pages: Dedicated landing pages can help you dive deep into the details of your upcoming events and spotlight why it’s worth your audience’s time to register, donate, or take another relevant action.

Budget 287

Budget Media Donation Education 287

Blackbaud

JULY 31, 2024

What does the path to a $50 million donation look like? They are activists, donating professional services, fundraising, serving on boards, and organizing events. If you hope to secure a donation of $50 million or more from this kind of donor, it behooves you to give great thought as to what you would use it for.

Donation 105

Donation Proposal Funding Professional Services 105

Qgiv

JANUARY 8, 2025

Students can apply classroom knowledge in practical ways by handling money, calculating profits, and tracking donations. Everyone will jump at the chance to win a 50/50 prize or a basket of donated goods. Wishlists Donors love to give in-kind gifts because they know their donations will immediately impact your school.

Fundraising 98

Fundraising Donation Education Template 98

Blackbaud

NOVEMBER 5, 2024

And once you’ve shared your report with stakeholders, be sure to track engagement metrics afterwards to see how well your report performed and in which ways it could be strengthened in the future. Audiences can be categorized into different segments based on their demographic information and donation behavior.

CRM 116

CRM Demographics Metrics Education 116

Blackbaud

JANUARY 28, 2025

Case in Point According to the 2023 M+RBenchmarks report, nonprofits that maintained consistent branding and simplified their donation pages saw marked improvements in conversion rates. Studies show that more than half of supporters want to know an organizations story before deciding whether to donate.

Nonprofit 96

Nonprofit Readiness Media Metrics 96

Joe Garecht Fundraising

MARCH 7, 2022

Use these metrics to better understand your fundraising efforts, find areas for improvement, and create a more impactful fundraising strategy. #1: This dashboard will help you track the metrics that matter and demonstrate your fundraising performance over time. . #2: 1: Donor Acquisition Rate. 2: Donor Lapse Rate.

Fundraising 130

Fundraising Metrics Donation CRM 130

Qgiv

DECEMBER 13, 2024

Donation request letters, whether sent via email or direct mail, are one of the most effective ways to reach donors and solicit gifts. However, its not enough to simply send the same appeal to your entire supporter base and ask them to donate. Well cover: What is a donation request letter? How do you write a fundraising letter?

Template 98

Template Donation Goals Fundraising 98

The NonProfit Times

JANUARY 7, 2025

Founded by advertising technology executiveKris Johns, AdGood will partner with CTV publishers that donate unused ad inventory. AdGood will track and report on key performance indicators (KPIs), including impressions served, ad engagement rates, audience reach and conversion metrics, according to the announcement from the organization.

Publishing 52

Publishing Electronics Finance Metrics 52