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Retaining First Time Donors this GivingTuesday

Blackbaud

GivingTuesday provides an opportunity for these donors to reconnect with your organization through word of mouth, peer-to-peer, or social media campaigns. Personal stories and endorsements are incredibly compelling, so consider featuring testimonials and success stories on your social media platforms and in your email newsletters.

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How to Use Social Media to Raise More Money in Your Year-End Campaign

CauseVox

Master key strategies to elevate your GivingTuesday and year-end fundraising with social media, including profile optimization, engaging content, and video storytelling. With Giving Tuesday and year-end appeals on the horizon, leveraging social media effectively can make all the difference in reaching your fundraising goals.

Media 79
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4 Top Donor Retention Strategies to Keep Your Year-End Donors

CauseVox

We made it through 2024, and with it the final push for year-end donations. You might be asking why you need to put a ton of time and energy into bringing your donors back for a second donation. From these stats, you would have retained 40% of your donors, and lost 60%. That means its pretty important.

Retainer 107
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Building an Effective Online Donation Process: Expert Tips

Get Fully Funded

The data speaks for itselfaccording to the M+R Benchmarks 2024 report : Of desktop users who made their way to a nonprofits main donation page, only 16% completed a gift. For mobile users, the primary donation page conversion rate was just 10%. Make it easy for supporters to complete their donations. Optimize the submit button.

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Fasten Your Seat Belts! 2025 Will Be a Bumpy Ride…Here’s Help!

Pamela Grow

of new donors are being retained year-to-date, and even repeat donor retention decreased by 4.6%. My predictions and recommendations for fundraising in 2025: Predictions AI and Social Media AI In last years predictions post I wrote As AI writing apps proliferate, donor communications will become even worse than they already are.

AI 147
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2024 Year-End Recap: Evaluating Fundraising Events

Greater Giving

Attendee Engagement Track metrics like number of auction bids, donations, social media shares, and post-event survey responses to gauge participation and event impact. Average Donation Per Attendee Divide the total revenue by the number of attendees to find the average donation per person.

Metrics 98
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4 Tips for Uncovering Your Donors’ Giving Motivations

Ann Green's Nonprofit

One option is to use online forms or surveys, like your donation page, that require donors to enter responses in a certain way. You can also use data gathered from social media, email, and other marketing platforms to see who is engaging with your communications. Referencing internal and external data. Examine donors’ journeys.

Ethics 286