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Using Donor Data to Personalize Your Text Donation Appeals

Ann Green's Nonprofit

Data can help inform your nonprofit’s approach to text-to-give and drive greater fundraising results. By Mike Snusz In order for your nonprofit to effectively reach supporters via a text donation campaign, you will need to simulate an authentic, one-on-one communication experience. Do they give on a recurring basis ? Monthly donors.

Donation 269
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6 Tips to Create Fundraising Videos That Drive Donations

Wild Apricot

Fundraising videos build your case for support, providing viewers with an in-depth look at your organization and inspiring them to take action. It’s no surprise, then, that 57% of people who watch fundraising videos go on to make a donation.

Donation 215
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5 Ways Effective Annual Reporting Drives Donations

Clairification

Most charities are juggling a lot—development, program maintenance, fundraising, and more—and the annual report can feel like yet another mandatory routine project. An annual report that prioritizes storytelling, transparency, interactivity, and more can actually bolster donation solicitation efforts and become a lucrative fundraising tool.

Donation 260
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The Meaning of Philanthropy, Not Fundraising – Part 1

Clairification

Get on the Pathway to Passionate Philanthropy, Not Forgettable Fundraising Philanthropy is a mindset. Fundraising is a means towards that end. Philanthropy, not fundraising. Sustainable fundraising takes a village. Fund, “ Beyond Fundraising: What Does it Mean to Build a Culture of Philanthropy? ” A noble value.

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How You Can Plan a Multichannel Fundraising Campaign

Ann Green's Nonprofit

Year-end fundraising season is starting to get underway. However, if you just send one fundraising letter and wait for the donations to come in, prepare to be disappointed. However, if you just send one fundraising letter and wait for the donations to come in, prepare to be disappointed. This is what I usually do.

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The Time to Start Planning Your Year-End Fundraising Campaign is Now

Ann Green's Nonprofit

If you’re doing a year-end fundraising campaign, the time to start planning it is now, hopefully in an air-conditioned space. If you’re doing a year-end fundraising campaign, the time to start planning it is now, hopefully in an air-conditioned space. You can also use this for fundraising campaigns at other times of the year.

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Top 10 Fundraising Appeal Writing Tips

Clairification

The job of the smart fundraiser is inspiring passionate philanthropy to make people’s lives better. But none of us is born with a fundraising gene. And no one ever really teaches us how to write a smart fundraising appeal. The truth is writing a compelling fundraising appeal can be tricky. We copy from our predecessors.