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Using Donor Data to Personalize Your Text Donation Appeals

Ann Green's Nonprofit

Data can help inform your nonprofit’s approach to text-to-give and drive greater fundraising results. By Mike Snusz In order for your nonprofit to effectively reach supporters via a text donation campaign, you will need to simulate an authentic, one-on-one communication experience. Do they give on a recurring basis ? Monthly donors.

Donation 269
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The Time to Start Planning Your Year-End Fundraising Campaign is Now

Ann Green's Nonprofit

If you’re doing a year-end fundraising campaign, the time to start planning it is now, hopefully in an air-conditioned space. If you’re doing a year-end fundraising campaign, the time to start planning it is now, hopefully in an air-conditioned space. You can also use this for fundraising campaigns at other times of the year.

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Getting Ready Clairity Click-it: Nonprofit Links + Free Resources

Clairification

As you’re planning ahead, and readying your year-end fundraising initiatives, take a little time to think about your communication delivery mediums. Not to mention your message content. Are you reaching the right audiences, and making it easy for them? Are you sharing messaging that’s relevant to your constituents, and also authentically you?

Readiness 190
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6 Tips to Create Fundraising Videos That Drive Donations

Wild Apricot

Fundraising videos build your case for support, providing viewers with an in-depth look at your organization and inspiring them to take action. It’s no surprise, then, that 57% of people who watch fundraising videos go on to make a donation.

Donation 195
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How You Can Plan a Multichannel Fundraising Campaign

Ann Green's Nonprofit

Year-end fundraising season is starting to get underway. However, if you just send one fundraising letter and wait for the donations to come in, prepare to be disappointed. However, if you just send one fundraising letter and wait for the donations to come in, prepare to be disappointed. This is what I usually do.

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5 Ways Effective Annual Reporting Drives Donations

Clairification

Most charities are juggling a lot—development, program maintenance, fundraising, and more—and the annual report can feel like yet another mandatory routine project. An annual report that prioritizes storytelling, transparency, interactivity, and more can actually bolster donation solicitation efforts and become a lucrative fundraising tool.

Donation 260
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Pledges vs. Donations: Understanding the Difference

Pamela Grow

Organizations that rely on donations to continue serving their communities or participants, whether they are nonprofits, schools, or sports teams, must focus on providing high-quality donor experiences. But how can you make sure the act of donating is both easy for donors and maximizes results for your organization?

Donation 130