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Post-Event Follow-Up to Foster Long-Term Donor Relationships

Pamela Grow

Nonprofit events are a powerful way to showcase your mission and raise critical funds. From the excitement of bidding in an auction to the inspiring stories shared on stage, these events are unforgettable experiences for your attendees. Thats why post-event follow-up is essential to your overall event strategy.

Metrics 147
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2024 Year-End Recap: Evaluating Fundraising Events

Greater Giving

Evaluating Your 2024 Fundraising Events: What Worked and What Didnt? As 2024 wraps up, now is the perfect time for evaluating fundraising events. Whether your events included auctions, galas, or virtual campaigns, understanding key metrics and takeaways will set you up for even greater success next year.

Metrics 98
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12 Donation Request Letter Templates to Help Raise More

Qgiv

Donation request letters, whether sent via email or direct mail, are one of the most effective ways to reach donors and solicit gifts. However, its not enough to simply send the same appeal to your entire supporter base and ask them to donate. Well cover: What is a donation request letter?

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Using Donor Data to Personalize Your Text Donation Appeals

Ann Green's Nonprofit

By Mike Snusz In order for your nonprofit to effectively reach supporters via a text donation campaign, you will need to simulate an authentic, one-on-one communication experience. The best way to personalize your messages and create highly tailored donation appeals is to leverage donor data. Do they give on a recurring basis ?

Donation 271
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"Thank U, Next" Fundraising

The Fundraiser Coach

Pressure to Meet Metrics: Fundraisers are often measured (sometimes exclusively) by dollars raised, not relationships nurtured, leading to a “chase the next gift” mentality. And with donors, we must focus on relationships, their timing, and impact of donations. It omits avenues for relationship building.

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4 Proven Direct Mail Fundraising Strategies For Nonprofits

Pamela Grow

Mailing donors is a form of direct marketing, which Double the Donation defines as appeals addressed and sent to individuals. Event participation: Acknowledge their involvement in past events, volunteer efforts, or advocacy work to deepen their connection to your mission. Personalize for Maximum Impact.

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What Are Key Event Metrics and Why Do They Matter?

Greater Giving

These key event metrics quantify the success of your events, and can show you how to improve them. Key performance indicators (KPIs) are measures of how much money your fundraising events are raising, how your audience is growing, and which parts of your event are the most successful. What was your profit margin?

Metrics 98