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Who to Target with Your Planned Giving Program & Why

Blackbaud

Today’s demographic conditions also make planned giving especially worth investing in, as aging generations are poised to pass down record amounts of wealth to their heirs and favorite causes in the coming decades. Expand your conception of who gives through bequests! What Motivates Planned Giving?

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How to Manage Your Arts and Cultural Nonprofit’s Revenue Streams in Uncertain Times

Blackbaud

Think through your revenue streams—are they tied to similar economic drivers that could affect them all at once? For example, you may have several different grants, but if some of them are backed by federal funds, either directly or as pass-throughs, you could be vulnerable to federal budget cuts that affect your sector.

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Top Foundation for the Elderly: Essential Services and Support Programs

Allied Grant Writers

Remote medical consultations through telehealth allow seniors to receive prompt medical advice and treatment from home. To obtain this certification, candidates must pass a comprehensive exam within a year of application and complete an ethics module, ensuring they adhere to the highest ethical standards.

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6 Types of Nonprofit Video Messages

Greater Giving

Because time is limited, you should begin with an attention-grabbing image and/or statement, then start right in and tell the story that you want to be known through a narrative arc that will take your donors on a journey. Evoke the power of your organization and provide evidence of success through images, testimony, copy, etc.

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50 Silent Auction Basket Ideas to Bring In the Big Bids

Qgiv

What are the demographics of your auction guests? As you begin marketing your auction, don’t forget to highlight auction items through various channels like social media, email, and your website, especially if your auction will be a virtual event. Ready to plan your auction? What is your auction’s target group?

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The Ultimate Guide to Volunteer Recruitment: 15+ Strategies

Qgiv

They take care of your facility, give tours of your museum, welcome attendees to your annual gala, and pass out medals at fundraising races. Another thing to take into consideration is the demographic and situation you’re trying to find volunteers for. Have volunteers email or pass out volunteer recruitment letters.

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49 Online Fundraising Ideas to Help You Raise More

Qgiv

It’s also much easier to target and personalize your message to different demographics, making your marketing strategy for fundraising far more effective. Have your local wine expert guide you all through the different wines via livestream to complete the experience. Not ready to step back into a movie theater yet?