Ann Green's Nonprofit

JULY 30, 2024

Don’t limit your analysis to basic data points like demographic information or average gift size. However, make sure you have the right tools and technology in place to capture these metrics. If current trends continue, stewarding and retaining a loyal donor base will only become more important. Personalize communications.

Ethics 283

Ethics Donation Demographics CRM 283

Get Fully Funded

AUGUST 19, 2024

While retaining donors is far more cost-effective than acquiring new donors, nonprofits face a challenge as only 40-45% of donors typically continue their support. Here are some essential data points to consider: Demographics: Age, gender, location, and occupation can influence donation behavior.

Demographics 59

Demographics CRM Metrics Media 59

amplifi

JUNE 27, 2024

It’s important to look at psychographic information, like opinions, interests, and lifestyle, as well as audience demographics. There are two key metrics to examine when determining the success of your mid-level donor program. READ MORE: Why are you struggling to retain donors? The data you already have will be helpful.

Retainer 72

Retainer Donation Demographics Metrics 72

GiveSmart

SEPTEMBER 2, 2024

Create metrics related to your goals or key indicators of goal achievement that are quantitative, qualitative, or both. These metrics will show you whether you've achieved your goals or not. Our data analytics tools help analyze donor behavior, identify trends, and personalize your outreach efforts to acquire and retain more donors.

Nonprofit 52

Nonprofit Goals Metrics Retainer 52

Qgiv

SEPTEMBER 4, 2024

This structured approach helps you effectively engage and retain supporters over time. If you divide your donors into categories based on factors such as giving history, interests, and demographics, you can create targeted campaigns that resonate with each segment. Use these 6 steps to steward donors into lifelong supporters!

Demographics 52

Demographics Retainer Utilities Management 52

Qgiv

OCTOBER 9, 2023

There are many metrics you can use to qualify how successful your campaign is. This relationship with a business can help you in the future, and just like with donors, it’s easier to retain a partnership than create a brand new one. But don’t rely on a singular metric! Don’t focus your goals solely on money!

Metrics 52

Metrics Nonprofit Goals Media 52

Get Fully Funded

SEPTEMBER 14, 2021

Retaining your supporters is one of the best ways for your organization to save money on fundraising outreach and earn more revenue. That’s because it’s less expensive to retain your supporters than to attain them, and as donors stay engaged with your organization, they’re more likely to increase their average donation amounts.

Donation 64

Donation Nonprofit CRM Retainer 64