The Fundraising Coach

NOVEMBER 21, 2022

Each generation is as different as the next, meaning your organization requires a strategic fundraising approach to effectively engage with supporters from all demographics. It’s not enough to create a one-size-fits-all fundraising and marketing strategy to use for all supporters. Research your target demographics.

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Blackbaud

OCTOBER 8, 2024

Have you noticed your board members avoiding eye contact when the subject of fundraising comes up? In fact, fewer than 40% of nonprofit CEOs say their boards actively fundraise. I have an unusual viewpoint on the subject of board fundraising.

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Big Fundraising Ideas

DECEMBER 10, 2024

How Can We Use Data Analytics to Improve Our Fundraising Strategies? Blog Summary: In todays competitive landscape, nonprofits, schools, and community groups can significantly enhance their fundraising efforts by leveraging data analytics. Understanding Data Analytics in Fundraising What Is Data Analytics?

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DoJiggy

JULY 29, 2024

PPC, or pay-per-click advertising, is a powerful tool that charitable organizations can leverage to drive fundraising success. It allows them to target specific audiences, track performance metrics, and optimize campaigns for maximum impact. In fact, the most favorable return on investment (ROI) was $4.78

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Qgiv

JULY 16, 2024

Knowing your donors is essential to more effective fundraising! And at the heart of successful fundraising lies one key element—data. Managing your fundraising data can help engage your donors, reach your goals, and maximize your organization’s impact. What is fundraising data or database management?

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Qgiv

DECEMBER 14, 2023

Email fundraising offers a powerful and cost-effective way for nonprofits to reach their audiences and encourage donations. But in order to inspire action from your donors, your fundraising emails need to follow some simple best practices each and every time. What will your fundraiser allow you to do?

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Get Fully Funded

JANUARY 5, 2024

With Giving Tuesday and the end-of-year giving season fast approaching, your nonprofit is likely ramping up efforts to reach its annual fundraising goals. Text marketing , also known as SMS marketing, can help your organization engage supporters, build relationships, and ultimately boost your fundraising results.

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Candid

DECEMBER 31, 2024

Fundraising and AI Nonprofit fundraising in an election year is especially tough. What can fundraisers do? Not surprisingly, the Candid insights article with the most pageviews brings together two hot topics, one cyclical and one perennial: elections and nonprofit fundraising. by Chris Maddocks, Blue State.

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CauseVox

OCTOBER 10, 2024

So, if you’re considering launching a GivingTuesday fundraising campaign , having a strong presence on social media is a no-brainer for success. Free Download: Year-End & GivingTuesday Fundraising Toolkit 1. An example of storytelling in a Raising Hope Dogs GivingTuesday social media fundraising campaign.

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Candid

JANUARY 20, 2023

Branding: logo, tagline, website, and social media account handles Gold  Capabilities—share your organization’s financials and provide key demographic information that today’s funders seek. Metrics: Share at least one impact-based metric from 2022.  Click here to get started and earn your Seal!

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Just Write Grants

DECEMBER 4, 2023

Plus, with online fundraising tools, collecting donations is as straightforward as sharing a post that resonates. It's excellent for nonprofits because it reaches a wide range of people and offers specific tools for fundraising and community engagement. It also comes with handy fundraising and storytelling features.

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Planned Giving

OCTOBER 29, 2023

These metrics, often called Key Performance Indicators, or KPIs, help fundraisers gauge the health of their activities. Another essential KPI for fundraisers is the Average Gift Amount. The average gift amount gives fundraisers an idea of the giving behavior of your donors in a certain time period or event.

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CauseVox

JUNE 5, 2023

We’ve all been there: staring at a blank screen, desperately trying to create captivating social media fundraising content that resonates with our audience, while keeping up with the latest algorithms and trends. So, are you ready to harness the power of social media for your fundraising efforts?

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Blackbaud

NOVEMBER 5, 2024

And once you’ve shared your report with stakeholders, be sure to track engagement metrics afterwards to see how well your report performed and in which ways it could be strengthened in the future. Audiences can be categorized into different segments based on their demographic information and donation behavior.

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The Fundraising Coach

JUNE 11, 2024

Data transforms nonprofit marketing and fundraising strategies; by incorporating real supporter information, you can personalize your campaigns and build genuine relationships with your donors. Fundraising. Look to integrate the following tools with your CRM: Fundraising platform. Integrate your existing systems.

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Greater Giving

JULY 5, 2024

Better engage attendees in fundraising and other event activities. Assemble your event planning team and ask yourselves the following questions: What common demographic characteristics do potential attendees have? In-person events have several advantages: Build lasting partnerships with event vendors.

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Center for Major Gifts

JANUARY 22, 2025

Organizations that use data analytics in fundraising report significantly higher major gifts and donor retention rates than those that rely on guesswork. This article aims to show how nonprofits can leverage wealth screening, engagement metrics, and analytical tools to identify and qualify top prospects.

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Blackbaud

NOVEMBER 14, 2023

According to NPOInfo , effective donor data management keeps track of metrics like giving habits, contact information, demographics, and nonprofit interactions. Informed fundraising plans. Take your fundraising to the next level by leveraging current data analytics and insights derived from integrated supporter data.

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Qgiv

SEPTEMBER 4, 2024

This approach not only enhances donor satisfaction by providing a personalized experience but also significantly improves fundraising outcomes by maintaining continuous engagement and reducing donor attrition. Use your donor data Data-driven decision-making is essential for optimizing the donor cycle and improving your fundraising outcomes.

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Get Fully Funded

MARCH 2, 2023

From smaller, newer nonprofits to larger charitable organizations, measuring performance is a universally shared need, especially in the realm of fundraising. By collecting essential metrics as part of your program management process, you’ll be able to use this information to: Identify program gaps and areas of need. Diversity Metrics.

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Candid

OCTOBER 17, 2022

Add metrics that demonstrate effectiveness, like individuals served, community members reached, animals adopted, etc. Level up with demographic information. Our Knowledge Base Article can help you collect demographics about your organization. Our Knowledge Base Article can help you collect demographics about your organization.

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Get Fully Funded

AUGUST 19, 2024

Here are some essential data points to consider: Demographics: Age, gender, location, and occupation can influence donation behavior. Tailoring messages to these demographic segments helps guarantee relevance. Track and Analyze Metrics Regularly monitor the performance of your segmented campaigns.

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Qgiv

JUNE 23, 2021

If you want to attract more participants to your peer-to-peer fundraising event, consider how you’re marketing it! What other ways can you get more eyes on your fundraiser? Read on for Qgiv’s peer-to-peer fundraising best practices for event marketing. So to gauge effectiveness look at the following metrics.

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Qgiv

JANUARY 24, 2024

No matter where you are on your journey in the nonprofit world, fundraising is the lifeblood that fuels the important, world-changing work you do. Your passion and drive demonstrate why donors should give to your cause, but finding new donors and keeping existing ones takes something more: a solid fundraising strategy.

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Big Fundraising Ideas

JULY 9, 2024

Comprehensive Guide to Successful School Fundraisers: From Planning to Profit Blog Summary: This comprehensive guide walks you through every step of the process, from initial planning to achieving your fundraising goals. School fundraisers support various educational programs, activities, and resources.

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NextAfter

MAY 17, 2023

By the way: if you’re looking for a step-by-step, in-depth guide to setting up and using GA4—created just for digital fundraisers and nonprofit organizations—you can get free access to our comprehensive course, Google Analytics 4 for nonprofits , expertly taught by Chris Mercer, founder of Measurement Marketing.

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Big Fundraising Ideas

DECEMBER 21, 2023

Navigating the Challenges of Fundraising for Private Schools Learn how effective fundraising builds a thriving educational environment. Welcome to our exploration of the unique and often challenging world of fundraising for private schools. However, navigating the landscape of private school fundraising is a considerable feat.

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Greater Giving

SEPTEMBER 24, 2024

While solicitation is undoubtedly an essential part of the fundraising process, effective nonprofit leaders focus on stewarding relationships first. What are their demographics? The UpMetrics guide to impact reporting recommends taking the following steps to make your reports as compelling as possible: Choose relevant metrics.

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Qgiv

APRIL 6, 2022

Potential metrics to share include how long you’ve served your community, the number of clients served each year, or other metrics that describe real impact in your community, like a substantial increase in unhoused citizens finding permanent housing through your nonprofit. Fundraising event details. Fundraising event goal.

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amplifi

JUNE 27, 2024

If you’re like other fundraisers, most of your nonprofit’s strategy is probably focused on acquiring new donors and locking in high-level contributors for the long haul. It’s important to look at psychographic information, like opinions, interests, and lifestyle, as well as audience demographics. Let’s cut to the chase.

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GrantNews

MARCH 1, 2024

Whether it’s marketing, analytics, or fundraising, this will be a big help to nonprofits. AI algorithms can segment potential donors by demographics. Optimized Fundraising Campaigns : Optimize fundraising campaigns by continuously analyzing performance metrics and adjusting strategies in real-time.

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OneCause

JANUARY 31, 2024

ways to bring in fundraising dollars and engage supporters is the time-tested fundraising event. If you’ve got event fundraising on the brain, you’ve come to the right post. Here, we’ll walk through 10 steps to putting together a fundraising event that’s out of this world. Set up for the big day.

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Qgiv

JUNE 10, 2022

Hosting fundraising events, whether online or in person, can yield great rewards for nonprofit organizations. The livelihood of any nonprofit usually rests on receiving donations from individual and corporate giving, legacy planning, and fundraising events. Types of Online Fundraising Events. What is Digital Marketing?

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Qgiv

SEPTEMBER 29, 2021

A lower cadence of messaging may be appropriate, but don’t exclude them from your fundraising communications completely. Being aware of your sustainer metrics and tracking them over time is the best way to determine if your current sustainer strategy is working. Are your assumptions about age demographics accurate?

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CauseVox

DECEMBER 8, 2023

Considering the twists that fundraising plans may have taken in 2023, it’s crucial to recalibrate for the upcoming year. As we embark on the fundraising journey in 2024, the significance of a well-structured nonprofit annual development plan cannot be overstated. What’s your plan for 2024?

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Get Fully Funded

JUNE 16, 2022

For each of your online campaigns, your revenue goal should tie into your overall fundraising strategy. With all of the new, innovative fundraising tools available online, the price of your campaigns may go up, making it challenging to actually get a return at all. A campaign’s inputs include all costs spent on running the campaign.

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GiveSmart

SEPTEMBER 2, 2024

A successful fundraising strategy starts with nonprofit donor acquisition. Create metrics related to your goals or key indicators of goal achievement that are quantitative, qualitative, or both. These metrics will show you whether you've achieved your goals or not. If not, make it your goal to continuously improve.

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