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What is Online Fundraising? A Digital Way Nonprofits Can Increase Support

Blackbaud

Quick Definition Online fundraising is the process of raising donations for a cause, project, or organization through digital platforms such as websites, social media apps, and email campaigns. In this article, we will cover online fundraising methods, tools, and some quick tips to get your nonprofit started!

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Best Practices for Collecting Fundraising Campaign and Donor Data

GiveSmart

Your nonprofit’s fundraising success depends on various factors, some outside of your organizations control. Collecting and managing data can help you better manage these things to future-proof your mission and grow revenue. This is where collecting, managing, and understanding data becomes crucial.

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GivingTuesday: 5 Ways To Steward One-Time or First-Time Donors  

The NonProfit Times

GivingTuesday is the day of the year where you find people of all ages and all demographics opening their hearts and their wallets to donate to causes and organizations that are important to them or to find new initiatives to support. Tap technology to support the donor journey and manage mission success. Make it personal.

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Forecasted Fundraising Trends for 2025

GiveSmart

There are pockets of opportunity to better engage donors, invest in technology, and better strategize fundraising efforts. What can you and your team expect in the fundraising event, donor relationship, and nonprofit marketing landscapes? However, its important to remember: AI is not a replacement for a qualified fundraiser.

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Reach Your Target Audience: 5 Effective Segmentation Tips

Pamela Grow

Then, group them accordingly in your constituent relationship management system (CRM), and use the channels they indicate to promote recurring giving. Demographics. Segmenting supporters based on demographics like age or location can add an extra personal touch to your messages. Create and implement your segments. Newsletters.

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AI as an Equalizer: Giving Small Nonprofits a Competitive Edge

Clairification

Without the brand recognition or staff of larger organizations, fundraisers at small nonprofits must wear multiple hats and juggle a variety of priorities. Small nonprofits often face a daunting challenge: maximizing impact with limited resources.

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Who to Target with Your Planned Giving Program & Why

Blackbaud

This form of fundraising provides predictable (and often unrestricted) future funding, strengthens relationships with loyal supporters, and builds powerful social proof among your community. Understanding donor motivations will inform your entire fundraising approach, from research to segmentation, outreach to stewardship.