Year End Giving: The Step-by-Step Guide For Nonprofits
GiveSmart
NOVEMBER 1, 2024
This guide will show you how to create a year-end fundraising campaign that will effectively reach the hearts and wallets of donors during this spike in end-of-year donations. Millennials: Donors born between 1980 and 1996 are most likely to donate via mobile, watch campaign videos, and prefer to give via peer-to-peer fundraising.
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