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4 Proven Direct Mail Fundraising Strategies For Nonprofits

Pamela Grow

Your donors arent just names in your nonprofits CRM. In an age dominated by digital outreach, direct mail fundraising remains a powerful tool for nonprofits to connect with donors. In an age dominated by digital outreach, direct mail fundraising remains a powerful tool for nonprofits to connect with donors.

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Post-Event Follow-Up to Foster Long-Term Donor Relationships

Pamela Grow

Nonprofit events are a powerful way to showcase your mission and raise critical funds. To ensure your nonprofit can cultivate lasting relationships, here are a few best practices for long-term donor follow-up: Segment Your Donor Base: Segmenting your donor base ensures your outreach feels relevant and personal.

Metrics 147
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Reach Your Target Audience: 5 Effective Segmentation Tips

Pamela Grow

Recent nonprofit trends show that giving is on the decline, decreasing by 2.1% Chances are, your nonprofit offers many different services, covers several different sub-causes, or runs various projects at once. between 2022 and 2023. Based on your goals, choose the segmentation criteria you’ll rely on to group your supporters.

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Convert the Next Wave of Rage Donors into Lifelong Supporters

Blackbaud

have been cast, nonprofit organizations should be prepared for a new wave of donations from voters whose candidate (or candidates) did not win. Post-election rage giving: +57.55% increase in gifts to nonprofits associated with the opposite political ideology of the winning presidential candidate -2.9%

CRM 105
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How to secure essential technology funding to deliver on nonprofit missions

Candid

The Technology Association of Grantmakers 2024 State of Philanthropy Tech Survey highlights both progress and ongoing challenges in how funders are supporting nonprofit technology needs. If these trends continue, we risk exacerbating existing inequities and undermining the capacity of nonprofits to fulfill their missions effectively.

Funding 85
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Using Donor Data to Personalize Your Text Donation Appeals

Ann Green's Nonprofit

Data can help inform your nonprofit’s approach to text-to-give and drive greater fundraising results. By Mike Snusz In order for your nonprofit to effectively reach supporters via a text donation campaign, you will need to simulate an authentic, one-on-one communication experience. Monthly donors. Recurring annual donors. Major donors.

Donation 271
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Using Moves Management: A Step-by-Step Guide to Cultivating Major Donors

Planned Giving

Many nonprofits struggle to convert supportive but sporadic donors into committed major givers. By mapping out every stage of the donor journey, nonprofits can anticipate needs, personalize outreach, and ensure no valuable donor falls through the cracks. Pro Tip Tweet Track Progress Document every interaction in your CRM.