Remove CRM Remove Events Remove Metrics
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Post-Event Follow-Up to Foster Long-Term Donor Relationships

Pamela Grow

Nonprofit events are a powerful way to showcase your mission and raise critical funds. From the excitement of bidding in an auction to the inspiring stories shared on stage, these events are unforgettable experiences for your attendees. Thats why post-event follow-up is essential to your overall event strategy.

Metrics 147
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4 Proven Direct Mail Fundraising Strategies For Nonprofits

Pamela Grow

Your donors arent just names in your nonprofits CRM. Event participation: Acknowledge their involvement in past events, volunteer efforts, or advocacy work to deepen their connection to your mission. For example, segment your donors within your CRM. Dont convolute your message with complex words and long-winded sentences.

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Reach Your Target Audience: 5 Effective Segmentation Tips

Pamela Grow

Then, group them accordingly in your constituent relationship management system (CRM), and use the channels they indicate to promote recurring giving. Event communications. Sync your nonprofit event management platform with your constituent database so you can use your segments to inform your event communications.

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Convert the Next Wave of Rage Donors into Lifelong Supporters

Blackbaud

They often are triggered to donate by a cultural event, international conflict, or legal decision. But you do have evidence in your fundraising CRM. Did they donate in the days or hours after a motivating event, such as a convention, debate, or speech? Rage donors are not feeling charitable ; they’re feeling reactionary.

CRM 105
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Using Moves Management: A Step-by-Step Guide to Cultivating Major Donors

Planned Giving

These moves might include personalized emails, phone calls, in-person visits, or event invitationsall designed to build trust and show appreciation. Key Insight Tweet Build a Strong Data Foundation An accurate, up-to-date CRM is essential for tracking interactions. Pro Tip Tweet Track Progress Document every interaction in your CRM.

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Using Donor Data to Personalize Your Text Donation Appeals

Ann Green's Nonprofit

Use these donor insights to support your nonprofit’s text-to-give strategies and drive a greater ROI: Donation frequency Donation recency Donation amount Demographics Level of involvement To track these metrics and set your text-to-give campaign up for success, you’ll need the right tools.

Donation 271
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How to Use AI for the Right Ask (Without Being Creepy)

Blackbaud

Smart Donor Research Instead of spending hours Googling prospects, hunting down LinkedIn profiles, and scanning your CRM for every ounce of information, let AI be your research assistant. People tend to rely heavily on the first piece of information they receive when making decisions (also known as anchoring bias).

AI 104