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5 CRM Tech Trends to Shape the Future of Your Enterprise Organization

Blackbaud

To make faster and more intelligent business decisions, close to 70% of organizations plan to continue or increase their investments in CRM technology in the coming year, according to Kate Leggett, Vice President and Principal Analyst at Forrester. She is a leading expert on CRM strategy, maturity, benchmarking, and return on investment.

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CRM Integration for Nonprofits and Schools: Helping Organizations Save time and Eliminate Errors

Blackbaud

Is your nonprofit or school getting the most from its fundraising CRM? Many organizations use CRMs to track donor information, but most are missing out on the benefits that come from integrating them with their other software. When you link your existing tools with your CRM, it becomes more than just a place to store data.

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Using Donor Data to Personalize Your Text Donation Appeals

Ann Green's Nonprofit

By Mike Snusz In order for your nonprofit to effectively reach supporters via a text donation campaign, you will need to simulate an authentic, one-on-one communication experience. The best way to personalize your messages and create highly tailored donation appeals is to leverage donor data. Do they give on a recurring basis ?

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12 Donation Request Letter Templates to Help Raise More

Qgiv

Donation request letters, whether sent via email or direct mail, are one of the most effective ways to reach donors and solicit gifts. However, its not enough to simply send the same appeal to your entire supporter base and ask them to donate. Well cover: What is a donation request letter?

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6 Tips to Increase Lead Generation on Your Nonprofit Website

Pamela Grow

Marketing-qualified leads are individuals who have engaged with your nonprofits marketing materials in some way but arent yet ready to donate. On the other hand, fundraising-qualified leads have been closely involved with your organization and demonstrated their interest in donating. Streamline your online donation form.

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How to Keep Donor Data Safe With Your Nonprofit CRM

Pamela Grow

Thankfully, your nonprofit constituent relationship management (CRM) system can help keep donor data safe. Invest in secure software First and foremost, the CRM itself must be secure. Your nonprofit must know the right safety features to look for when evaluating your CRM or looking for a new one.

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Convert the Next Wave of Rage Donors into Lifelong Supporters

Blackbaud

have been cast, nonprofit organizations should be prepared for a new wave of donations from voters whose candidate (or candidates) did not win. Regardless of whether they donated before the election or in response to it, don’t treat rage donors as one-and-done. But you do have evidence in your fundraising CRM.

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