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The Ideal Year-End Fundraising Calendar [2024]

CauseVox

Autumn definitely means “go time” in the life of a fundraiser, often because it signals the start of year-end , a period of time you may get upwards of 60% or more of your annual donations. Even if you don’t follow a definitive fundraising calendar , it’s still vital to come up with a year-end fundraising plan —and stick to it.

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New Year Clairity Click-it: Nonprofit Links + Free Resources

Clairification

All those year-end donations you received? Approach this with a learning mindset, vowing to find at least one thing you’ll do a bit differently (if not today, then tomorrow; save the idea and put it on your calendar so you’re sure to revisit it at the appropriate time). Sharing creates connection, possibility and energy.

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Magical Season Clairity Click-it: Nonprofit Links + Free Resources

Clairification

Because as we approach what I call the “Grateful for Blessings Holidays” (emotional trigger) and the end of the calendar year (financial/tax trigger), people naturally turn their thoughts toward generosity and philanthropic giving. The fairy dust is already in the air, just waiting for you to wave your magic wand to propel it into action.

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Fundraising Planning Guide, Calendar, Worksheet, + Template

CauseVox

Fundraising Calendar for 2021. That’s why we created this 2021 fundraising calendar worksheet and template to help you map out the best possible plan. That’s why we created this 2021 fundraising calendar worksheet and template. Download your fundraising calendar + goals template below: Fundraising Plan & Goals Worksheet.

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Creating a Thank You Plan Will Help You Let Your Donors Know How Much You Appreciate Them

Ann Green's Nonprofit

If you don’t do a good job of thanking your donors, as well as building relationships throughout the year, you’ll have a hard time getting people to people to donate again. It should make a person feel good about making a donation. This email thank you is more of a reassurance to let your donor know you received her donation.

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Why Your Nonprofit Needs to Keep Things Simple

Ann Green's Nonprofit

Keep it simple by planning ahead If communicating regularly with your donors sounds overwhelming, plan ahead by using a communications calendar. Fill your calendar with different ways to do that and update it as needed. Is it to ask for a donation, say thank you, or send an update? Otherwise, aim for once a month.

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Spring Into Action by Paying Attention to Your Donor Retention

Ann Green's Nonprofit

Fortunately, this is something you can fix, but donors don’t magically donate, or more important, keep donating to your organization. If you ignore your donors or communicate poorly, they’re unlikely to donate again. That second donation is known as the golden donation (that pot of gold?).

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