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How Data Can Improve Your Nonprofit’s Response Rates

Blackbaud

In the face of inflationary pressure and constrained budgets largely out of your control, focus on what you can control and ask yourself how you can work smarter. Know your target demographic. Before any appeal, ask yourself: What is your target demographic? Male or female? Young or old? College educated or not?

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Avoid the 3 Biggest Mistakes of Fundraising in a Recession

The Fundraising Coach

The media is full of stories about how this Covid-19 coronavirus is impacting the economy. Cutting fundraising and marketing budgets. When money gets tight, the knee-jerk reaction seems to be to cut the fundraising and marketing budgets. It didn't matter to him that he wasn't the right demographic. Just gratitude.

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The Complete Guide to Facebook Ads for Nonprofits

Qgiv

Social media has changed the marketing world, and Facebook Ads for nonprofits are an easy tool to increase your organization’s presence online. Facebook allows you to target specific demographics for a minimum of one dollar a day. Are you looking to increase traffic to your website or engagement with your social media posts?

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What it takes to be more data driven

Candid

Candid and the Center collaborated to encourage Center members to update their profiles with enough information to earn a Gold Seal, which requires organizations to share demographic information about their leadership. They also received a downloadable file of all the demographic data available in GuideStar. . Learn more here. .

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The Ultimate Guide to Social Media for Nonprofits

Qgiv

With the rise of smartphones, it seems like everyone’s constantly on social media, making it the perfect marketing tool for your nonprofit! Infact, there are over 308 million social media users in the United States alone. Learn how your organization can take full advantage of social media in this guide!

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Want to Raise More Money? Focus on Current Business Partners

Selfish Giving

The folks in marketing have bigger budgets but need bigger ideas if you hope to move them. As many companies are still struggling with social media, position yourself as an expert that can help them in multiple areas. Analyze their business and their key demographic so you can recruit other businesses with similar ambitions.

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What is Online Fundraising? A Digital Way Nonprofits Can Increase Support

Blackbaud

Quick Definition Online fundraising is the process of raising donations for a cause, project, or organization through digital platforms such as websites, social media apps, and email campaigns. Organizations collect numbers through opt-ins or promote text keywords on social media and at events. And a well-designed donation page is key.