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What Are You Doing with Your Donor Data?

Greater Giving

That way, you can transform the masses of information stored in your CRM into insightful tidbits. Organize and segment your data in your CRM. Demographics and location: Gather demographic details like age, birthdate, and marital status in addition to geographic location. Organize and Segment Your Data In Your CRM.

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6 Best Practices for Increasing Engagement with Digital Impact Reports

Blackbaud

Audiences can be categorized into different segments based on their demographic information and donation behavior. Leverage CRM Data for Personalization By using data from your Customer Relationship Management (CRM) system, you can tailor your impact report to appeal to each of the audience segments you identify.

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How Data Can Improve Your Nonprofit’s Response Rates

Blackbaud

No matter what donor CRM or engagement platform you use, it should have at least basic segmentation capabilities that allow you to split your audience into a few different groups with varying solicitation frequency. Know your target demographic. Before any appeal, ask yourself: What is your target demographic? Male or female?

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Big Brothers and Big Sisters of Canada Gains Flexible Access, Consistent Communications with Microsoft Dynamics CRM

Tech Soup

It was originally published on Microsoft's Corporate Citizenship blog. CRM clearly met all of our needs, even if they were to shift later in a dramatic. fashion," says BBBSC’s Dynamics CRM system manager Malcolm McAuley. the specific needs of local demographics. than 120 agencies. "Microsoft Dynamics.

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6 Strategies to Boost Donation Revenue for Your Nonprofit

Get Fully Funded

Use the donor data in your nonprofit’s constituent relationship management system (CRM) to segment donors into groups based on shared characteristics and preferences. Leverage fundraising software tools and marketing platforms that automatically populate your email subject lines and greetings with donors’ names stored in your CRM.

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5 Steps to Strengthen Your Grantmaking Organization’s Data Governance

Blackbaud

For demographic data, standardize field inputs like titles, genders, and dates so users choose from a list or are prompted to use a specific format. For example, have your grant application automatically pull data into your CRM instead of having to manually enter or update contact records each grant cycle. If it doesn’t, delete it.

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What is Online Fundraising? A Digital Way Nonprofits Can Increase Support

Blackbaud

Real-Time Tracking and Analytics Online platforms often provide real-time insights into donation progress, engagement, and donor demographics. A Digital Way Nonprofits Can Increase Support first appeared on The ENGAGE Blog by Blackbaud. Request a demo here to get started. The post What is Online Fundraising?