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The most read Candid insights articles in 2024: Fundraising, AI, and diversity 

Candid

Fundraising and AI Nonprofit fundraising in an election year is especially tough. To bot or not to bot: Using generative AI in grantwriting by David Holmes and Kristin Hanlin, Candid. Theres no doubt that the impact of generative AI was top of mind for many across all sectors, but for nonprofit fundraisers, that is the question.

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5 CRM Tech Trends to Shape the Future of Your Enterprise Organization

Blackbaud

With automation and AI, a CRM focuses teams on activities that matter, allowing you to increase innovation and gain a competitive advantage. That translates into increased donations and fundraising success, she said. Enhancing Productivity with AI AI is going to make an incredible impact, Leggett said.

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Forecasted Fundraising Trends for 2025

GiveSmart

AI is undoubtedly at the forefront of everyones minds, and donors want to understand their impact. It doesnt have to be overly complicated or have dozens of layers, but tailoring your marketing to groups, such as by donation level and/or frequency, interests, and demographics, will support your donor retention and stewardship efforts best.

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Reach Your Target Audience: 5 Effective Segmentation Tips

Pamela Grow

For example, to promote recurring giving, Double the Donation recommends segmenting your audience based on factors like: Interests and affinities. Demographics. Segmenting supporters based on demographics like age or location can add an extra personal touch to your messages. Select segmentation criteria. Newsletters.

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3 Tips to Prepare Your Nonprofit’s Team for AI Fundraising

Greater Giving

As technology continues to advance, nonprofits are turning to artificial intelligence (AI) to streamline and optimize their fundraising efforts, and for good reason. However, implementing AI can be a daunting task, especially for teams without prior experience in the field. Clearly explain the purpose and benefits of AI tools.

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The Status of Fundraising 2024: Global Research Highlights

Blackbaud

In this article, we share a glimpse of what 1500+ participants globally told us about their recent performance, current fundraising strategies and opportunities, use of technology and CRMs, and attitudes and use of artificial intelligence (AI). Only a few are prioritising and truly embracing AI—as we will explore later on in this article.

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Future-proof your fundraising: 3 ways to thrive long-term

Ann Green's Nonprofit

However, as we’re constantly reminded, we’re living in unpredictable times—economic turbulence, heightened political and social tensions, the rise of AI, changing donor habits and preferences – the list goes on. Cryptocurrency donations. But for many small nonprofits, making these changes can feel less than feasible.