How to Use AI for the Right Ask (Without Being Creepy)
Blackbaud
OCTOBER 30, 2024
If an appeal feels like it was written by a robot, it likely was generated by AI. Such subpar messages may be the reason that 63% of fundraisers feel uncomfortable using AI for personalized donor communications. But here’s the thing: AI doesn’t have to feel creepily robotic or impersonal.
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