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How to Use AI for the Right Ask (Without Being Creepy)

Blackbaud

If an appeal feels like it was written by a robot, it likely was generated by AI. Such subpar messages may be the reason that 63% of fundraisers feel uncomfortable using AI for personalized donor communications. But here’s the thing: AI doesn’t have to feel creepily robotic or impersonal.

AI 104
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Convert the Next Wave of Rage Donors into Lifelong Supporters

Blackbaud

But you do have evidence in your fundraising CRM. To request a post-election gift, rely on data in your fundraising CRM, your relationship with the donor, and your experience as a gift officer to determine the right ask amount, the right timing, and the right messaging. Did they make their first (only) gift during the election cycle?

CRM 105
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Reach Your Target Audience: 5 Effective Segmentation Tips

Pamela Grow

Then, group them accordingly in your constituent relationship management system (CRM), and use the channels they indicate to promote recurring giving. To evaluate your segments, your nonprofit should: Review engagement metrics. Survey your audience to determine whether they prefer email, direct mail, SMS messaging, or phone calls.

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How to secure essential technology funding to deliver on nonprofit missions

Candid

While these declines may reflect a return to normal from the surge in technology funding during the pandemic, in the era of AI and increased security risks, nonprofits need adequate technology resources more than ever. Will a CRM system help you track your beneficiaries more effectively?

Funding 87
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How to Identify and Qualify Major Donor Prospects Using Data-Driven Research

Center for Major Gifts

This article aims to show how nonprofits can leverage wealth screening, engagement metrics, and analytical tools to identify and qualify top prospects. First, centralize your data in a single donor management system or CRM, ensuring you have one source of truth for all donor information.

Metrics 52
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10 Essential KPIs for Measuring Fundraising Success

Joe Garecht Fundraising

Use these metrics to better understand your fundraising efforts, find areas for improvement, and create a more impactful fundraising strategy. #1: This dashboard will help you track the metrics that matter and demonstrate your fundraising performance over time. . #2: 1: Donor Acquisition Rate. 2: Donor Lapse Rate.

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Fundraising Analytics: 9 Metrics You Might Not Be Tracking

DoJiggy

Collecting Data While it can seem daunting to think about collecting data for lesser-known metrics, it is worth noting that your nonprofit probably already uses software that can help. 9 Important Fundraising Metrics 1. Understanding this metric can also help you use your resources more effectively.

Metrics 40