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7 Signs Your Organization Is Ready for an Enterprise-Scale CRM

Blackbaud

As a tech leader at a growing social impact organization, you know that migrating to an enterprise-scale constituent relationship management (CRM) system can be a daunting proposition. So, what are the specific signs that your organization has reached a tipping point and needs to consider moving to an enterprise-scale CRM ?

CRM 79
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Reach Your Target Audience: 5 Effective Segmentation Tips

Pamela Grow

Define your segmentation goals. Any strong strategy starts with goal-setting. Based on your goals, choose the segmentation criteria you’ll rely on to group your supporters. Then, group them accordingly in your constituent relationship management system (CRM), and use the channels they indicate to promote recurring giving.

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Using Your Fundraising CRM Software to Its Full Potential

Blackbaud

Optimizing the use of our fundraising CRM gives us room to take on new projects and adopt new features without a daily struggle against our own databases. Over the long term, optimizing how you use your CRM will help you achieve more of your objectives. Digitally mature nonprofits are, in fact, 3.5

CRM 72
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Leveraging AI in Major Gift Fundraising: A Game-Changer in Philanthropy

Blackbaud

You might have noticed: AI is everywhere. You can barely go a day without hearing about ChatGPT or new AI tools, and for good reason—it’s reshaping our world and how we work in countless ways. The Benefits of AI to Major Gift Fundraisers Fundraising is an industry that faces high stress and burnout.

AI 83
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AI Can Be Your Most Powerful Tool for Growing Midlevel Giving

Blackbaud

Just as AI is revolutionizing the way major gift officers fundraise , AI is fast becoming a powerful tool for identifying and engaging the unfulfilled potential of donors in the middle of your database. This is where AI can help. Generative and predictive AI tools are built for this kind of work.

AI 84
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AI, Analytics, and Your Nonprofit’s Technology Strategy

Blackbaud

Nonprofit leaders often have an all-or-nothing response to the question of using artificial intelligence (AI) tools. Either they’re all in from the start—“What if AI solves all our problems?”—or or they opt out before they even understand what AI could do for them. How Will AI Help Your Team? That’s okay, too.

AI 79
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How to Use AI for the Right Ask (Without Being Creepy)

Blackbaud

If an appeal feels like it was written by a robot, it likely was generated by AI. Such subpar messages may be the reason that 63% of fundraisers feel uncomfortable using AI for personalized donor communications. But here’s the thing: AI doesn’t have to feel creepily robotic or impersonal.

AI 78