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The 10 Most Popular ENGAGE Articles of 2024

Blackbaud

Trending topics included artificial intelligence (AI), fundraising strategies, and maintaining strong finances for nonprofits. Here are the standout articles that our readers enjoyed the most in 2024: 1. Leveraging AI in Major Gift Fundraising: A Game-Changer in Philanthropy 2. How to Make a Donor Profile in 5 Easy Steps 6.

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The most read Candid insights articles in 2024: Fundraising, AI, and diversity 

Candid

As 2024 draws to a close, we wanted to share some of the most read articles we published this year. Fundraising and AI Nonprofit fundraising in an election year is especially tough. To bot or not to bot: Using generative AI in grantwriting by David Holmes and Kristin Hanlin, Candid. What can fundraisers do? by Guy Mika, Candid.

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7 Emerging Trends for 2025: Is Your Nonprofit Prepared?

GrantNews

While it is no surprise that trends are leaning towards AI and tech tools, you may be surprised to see how nonprofits might use AI. For example, AI can help a team build new and creative ways to connect donors and ensure they feel appreciated. In effect, increasing volunteer involvement and donations.

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Fasten Your Seat Belts! 2025 Will Be a Bumpy Ride…Here’s Help!

Pamela Grow

Theres a scene where Neo discovers that most of the population is asleep in pods where they are being used like a battery by the sentient AI that put them there. In 2024, both my inbox and my mailbox filled up with some of the worst donor communications Ive seen in some 20+ odd years in the sector. A chilling notion.

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Engaging ‘everyday’ donors with AI-powered relational fundraising 

Candid

The data collected in this model might include the time of day a donation request is sent, subject lines, length and language of the appeals, etc. Fewer individuals are giving, and even fewer are making recurring donations The first signal is that the percentage of U.S. of new donors gave again the next year.

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WARNING: Four trends that will shake nonprofits in 2024. Here’s how to pivot…

Pamela Grow

As we move into 2024, while there will be more bright shiny objects dangled in front of you than ever before, know that relationships matter most. Donor retention should factor into your planning for 2024 in a big way. AI and the growth of subpar supporter communications Nonprofits embraced AI in 2023.

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7 Creative Ways to Show Your Supporters They’re Valued

Pamela Grow

Trends for 2024 indicate a rise in AI for donor communications. However, these same trends also indicate that these AI-written messages, if poorly implemented, may alienate donors. After all, donors are unlikely to feel valued if they receive the same AI-created email from every nonprofit they support.

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