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Reach Your Target Audience: 5 Effective Segmentation Tips

Pamela Grow

between 2022 and 2023. To keep donors around and retain their support, organizations have to grab supporters’ attention and make their communications stand out from the thousands of messages their audience receives each day. Demographics. Recent nonprofit trends show that giving is on the decline, decreasing by 2.1%

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Future-proof your fundraising: 3 ways to thrive long-term

Ann Green's Nonprofit

It’s an especially smart choice now as we begin to see “the Great Wealth Transfer” unfold, with shifting demographic trends resulting in large amounts of saved assets being disbursed to heirs and beneficiaries. Nonprofits also received 32% more DAF grants and 56% more grant dollars in 2022 than in 2021. in 2021 , hitting $45.74

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6 Strategies to Boost Donation Revenue for Your Nonprofit

Get Fully Funded

Individual giving declined in 2022 , and 70% of nonprofits expect giving to continue to decrease or remain flat. Plus, retaining your recurring donors can greatly boost the value they bring to your nonprofit over the years. The past couple of years have represented a challenging time for nonprofit fundraising.

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6 Ways To Use Pledge Now, Pay Later In Your Fundraising Campaigns

CauseVox

Plus, our survey indicates that installment payments are only increasing in popularity, especially with the 22-44 year old demographic, so now is a great time to be an early adopter and cultivate those millennial donors! Here’s 6 ways to use PNPL to boost your fundraising in 2022 and beyond! Retaining PNPL Donors.

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Maximizing Donations: The Impact of Payment Options on Nonprofit Donor Experience  

GiveSmart

Giving USA’s Giving by Generation report found that 76% of Gen Z and 81% of Millennial giving occurred online in 2022, compared to 69% for Gen X, and 61% for Boomers. Different demographics may have preferences for specific payment methods based on factors such as age, geography, or technological literacy.

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Strengthening communities by supporting the nonprofit workforce 

Candid

A new report from Independent Sector (IS) and United For ALICE , a national research organization studying hardship, shows that in 2022, more than one in five nonprofit employees nationwide could not make ends meet. By 2022, their median wage had increased by 24% to $19.23. Where are the best outcomes in the nonprofit workforce?

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