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Reach Your Target Audience: 5 Effective Segmentation Tips

Pamela Grow

between 2022 and 2023. To keep donors around and retain their support, organizations have to grab supporters’ attention and make their communications stand out from the thousands of messages their audience receives each day. Recent nonprofit trends show that giving is on the decline, decreasing by 2.1% Demographics.

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Top 5 Challenges for Nonprofits in 2023

Qgiv

2022 was a year of growth for many nonprofits across the country. drop in donor retention in Q3 of 2022. The organizations that can do the best job of retaining donors in 2023 will be most successful—not just in this year, but for years to come. Some things have changed since late 2022. This problem is not going away.

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Peer-to-Peer Fundraising: Everything You Need to Know [2022]

CauseVox

Peer-to-Peer Fundraising: Everything You Need to Know [2022] | CauseVox. Once you get to the end of your peer-to-peer campaign, the work of reconciling data with your database or CRM and continuing communications with your donors begins. This post has been updated in 2022 for freshness and accuracy. Optimize Your Donation Page.

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6 Strategies to Boost Donation Revenue for Your Nonprofit

Get Fully Funded

Individual giving declined in 2022 , and 70% of nonprofits expect giving to continue to decrease or remain flat. Use the donor data in your nonprofit’s constituent relationship management system (CRM) to segment donors into groups based on shared characteristics and preferences. Foster face-to-face connections when possible.

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Peer-to-Peer Fundraising: Everything You Need to Know [2022]

CauseVox

Peer-to-Peer Fundraising: Everything You Need to Know [2022] | CauseVox. Once you get to the end of your peer-to-peer campaign, the work of reconciling data with your database or CRM and continuing communications with your donors begins. This post has been updated in 2022 for freshness and accuracy. Optimize Your Donation Page.

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“We aren’t renewing donors we acquired online last year as we have in the past…”

NextAfter

Simply relying upon the email program to renew donors acquired last year was flawed because the very best they could do with that channel mix would be to only retain 36% of their new donors from last year (or those that currently were engaged with the email program). We needed a multichannel strategy in place to reach these donors.

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Aplos Software Buys Keela, Building All-In-One Platform

The NonProfit Times

Aplos started looking for a CRM component during the fall of 2023. It was acquired by Alpine Software Group (ASG) in December 2021, with the deal announced in February 2022. There are 200 employees across the three firms and what he described as minimal overlap, but strong alignment, of clients. Aplos has had more than 10,000 clients.