Reach Your Target Audience: 5 Effective Segmentation Tips
Pamela Grow
SEPTEMBER 25, 2024
between 2022 and 2023. Then, group them accordingly in your constituent relationship management system (CRM), and use the channels they indicate to promote recurring giving. To evaluate your segments, your nonprofit should: Review engagement metrics. Recent nonprofit trends show that giving is on the decline, decreasing by 2.1%
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