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Tracking Performance: 6 Fundraising Data Points You Need

The Fundraising Coach

Find the average gift size from the last two years—for clarity, we’ll use 2020 and 2019. For example: in 2019 you received $200,0000 in total donations coming from 5,000 donors which represents an average gift size of $40. Subtract 2019’s average from this 2020’s average, then divide this difference by 2020’s average.

Metrics 76
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What does the future hold for your nonprofit in 2021? Look inside this crystal ball…

Pamela Grow

percent over the first half of 2019, writes Eden Stiffman. You’ll get a firm handle on your data quality and hygiene, donors’ giving history, trends specific to your organization, demographic information and more. This is the year to make it a point to schedule regular time for training on your CRM. They rose 19.

Nonprofit 205