2018 Donation Readiness 
Gail Perry Group
DECEMBER 11, 2024
While the TCJA didnt change charitable giving deduction limits - you could still deduct up to 60% of your adjusted gross income for cash donations - it reduced most tax rates and doubled the standard deduction to $12,000 for individual filers and $24,000 for couples. This was followed by an expected dip in 2018's giving growth rate.
Gail Perry Group
MAY 9, 2024
But here’s a bright spot: A growing number of people are choosing to make recurring donations to nonprofits. From 2018 to 2022, the average nonprofit saw a 127% increase in the number of recurring donors in their databases. In the same year, donors who made one-time donations gave an average of $2,155.10. Here’s why.
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Blackbaud
JULY 19, 2024
Dataro’s Data Pool found that only 4% of donors who qualified as middle donors in 2018 (giving between $500 and $5,000 cumulatively in 12 months) became major donors in the next five years. This analysis was based on 210 global nonprofit organizations’ fundraising data, covering 512 million donations, 41 million donors, and 9.4
Pamela Grow
SEPTEMBER 20, 2023
Use these tried and true best practices to turn your website into a fundraising tool you can count on year-round: Optimize your donation page Streamline your navigation Create an engaging blog Before you dive into these tips, ensure that you’re working with the best tech stack possible to bring your web design dreams to life. Let’s begin.
Get Fully Funded
MARCH 6, 2023
Pay attention to the donor/attendee experience, then weigh out the potential cost and get ready to PLAN, PLAN, PLAN! So you’re not asking them for a straight-up donation, even though you should educate them about your organization in some way and hopefully add them to your list of supporters. And these events can be really successful!
Get Fully Funded
NOVEMBER 14, 2022
Everyone loves a good story, and your skills in storytelling for nonprofits can make the difference between getting big bucks and donation requests that fall flat. In short, great storytelling tugs heartstrings and that’s step 1 if you want a donation. Your donation of $7.32 EVERY nonprofit has stories to tell!
Get Fully Funded
JANUARY 9, 2023
Because your donors like knowing what their donation made possible. Once you pick your template, you’re ready to gather some info that represents your year to plug in to your template. Just use your official, final numbers for the year and be ready to answer questions from donors if any of the pie slices look too big or too small.
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