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News to Use! What Fundraisers Can Expect from the 2017 Tax Cuts and Jobs Act Expiration

Gail Perry Group

In 2017, Congress passed the Tax Cuts and Jobs Act (TCJA), which significantly altered the U.S. Small Donors : Those who were already taking the standard deduction prior to 2017 changed their giving behavior the least. About $4 billion in donations were "re-timed" to beat the new law's implementation. The post News to Use!

Policy 97
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How To Create Donation Tiers That Drive Donations

CauseVox

Thats where donation tiers come in. By using CauseVoxs free, easy to use fundraising platform you can set up customizable donation tiers , showing donors exactly what their gift accomplishes. Not sure how to define your donation tiers? We are going to dive into 5 types of donation tiers that engage donors and drive donations.

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Stop Leading with “Grab Year-End Tax Deduction.” Do This Instead.

Clairification

Prior to 2017 it was 31% ; that was more, but still a minority. And since the standard deduction more than doubled with the enactment of the Tax Cuts and Jobs Act in 2017, with a major increase between 2022 and 2023, even fewer folks will be itemizing this year and in coming years. At best, it’s just ten percent of your donors.

Donation 184
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End-of-Year Giving Campaign: 13 Successful (Yet Underutilized) Strategies

CauseVox

Personally, I’m a big fan of asking those serving on the board of directors to not only donate first (which is a given) but to also volunteer with fundraising efforts. Corporate sponsors can provide financial support, in-kind donations, or even employee volunteers to help strengthen your campaign.

Goals 103
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The Maui wildfires: A record in disaster philanthropy, an opportunity to ‘get it right’ 

Candid

By late March, Honolulu Civil Beat ’s Maui Fires Money Tracker had tallied more than $450 million in private donations and nearly $2 billion when including government assistance. Only 2017 saw a higher total during this 10-year period, with $266.4 million in confirmed donations. And 2023 set records in disaster relief funding.

IT 122
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How Responsive Is Your Mobile Donation Page?

NextAfter

But you wonder: why aren’t the likes, comments, and even clicks to your donation page not translating into more donations? Since 2017, mobile traffic has made up the majority of web traffic 1 , but only 28% of donations are made on mobile devices 2. Choosing your donation: gift arrays and frequency.

Donation 102
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How to Up Your Digital Marketing and Fundraising Game in 2017

Tech Soup

2017 is a great time to re-envision and reboot your efforts to keep in touch via email with your constituents, volunteers, and donors. They might be people who attended an event, downloaded a PDF from your website, donated a one-time gift, or signed up as monthly donors. Engagement is your key to email success in 2017.