4 Smart Donor Segmentation Strategies for Nonprofits
The Fundraising Coach
AUGUST 12, 2020
With the help of your nonprofit’s CRM software , you’ll use the data you’ve stored to create valuable segments that will help with these communications strategies. First, you can dig in your CRM to decide what they’ve responded positively to in the past. Segment by recency and frequency of giving. . Phone call.
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