Selfish Giving

JANUARY 3, 2017

10 Best Cause Marketing Promotions of 2016 from Selfish Giving Welcome to my annual 10 Best Cause Marketing Promotions of 2016. Did your favorite promotion make my list, or did I pass it over? Second, the fundraiser was a huge success, raising $18 million dollars through the sale of over 12 million red noses at Walgreens stores.

Retail 85

Retail Pass-Through Donation Fundraising 85

Selfish Giving

SEPTEMBER 11, 2017

NPF was coming off the 2016 centennial celebration of the founding of the National Park Service and there was plenty of business interest in preserving national parks and programs and connecting people to them. One immediate impact was NPF’s decision to expand and deepen its conversations with retailers.

Retail 74

Retail Pass-Through Award Conference 74

Selfish Giving

JANUARY 16, 2019

Combine a virtual pass with my Twitter networking tip and you'll be working the room like a pro! ?????? You want to partner with retailers, but which ones are a good long-term bet? " We had a great convo with the brand on CauseTalk Radio in 2016 on how they spoofed the traditional charity PSA. ?? One way is through email.

Conference 56

Conference Pass-Through Retail Management 56