3 Reasons Peer-to-Peer Fundraising Drives More Engagement
Candid
SEPTEMBER 28, 2021
Studies show that individuals not yet acquainted with an organization are more likely to give as a result of a direct request from a family member or friend than through a direct appeal from a nonprofit. Additionally, others are honoring loved ones who pass away by hosting a memorial or tribute fundraiser for a mission they cared for deeply.
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