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Unlocking the Power of Giving Tuesday: A Comprehensive Guide for Nonprofits

Community Boost

Origins (2012) Giving Tuesday began in 2012 as a collaborative initiative between New York’s 92nd Street Y and the United Nations Foundation. Its initial goal was to create a day dedicated to giving back, providing a stark contrast to the consumerism of Black Friday and Cyber Monday.

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#GivingTuesday Online Donations Up 90% from 2012

Tech Soup

“When we launched #GivingTuesday, our goal was to celebrate (and stimulate!) Online sites, email campaigns, and social media had a much bigger emphasis on #GivingTuesday than in 2012. Online giving on #GivingTuesday 2013 was up 90% compared to 2012. million processed on #GivingTuesday in 2012.

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Your Tech Game Plan for 2012

Tech Soup

By now 2012 is in full swing: the holidays already seem a distant memory and Super Bowl Sunday is just around the corner. Check out the full list of resources , ask your questions in our Tech Planning forum , and let us know in the comments what your 2012 tech goals are. Planning Makes Perfect: Tech Planning Spotlight.

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Mastering Your GivingTuesday Fundraising Email Campaign

Greater Giving

Download your full guide to all things #GivingTuesday November 15-20 : Send a “Preview Email” to give a sneak peek into your campaign goals, how donations will be used, and the impact supporters can make. GivingTuesday started with a simple idea back in 2012: a day dedicated to encouraging people to do good.

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Writer for Hire

Selfish Giving

I have three goals for 2012 (or three words as Chris Brogan has suggested ). Let’s work together in 2012. Speaking, consulting and writing. I already have several speaking gigs booked. I also have some consulting lined up. That leaves writing. To do my homework. To deliver clean copy. To meet your deadline.

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8 Tips for GivingTuesday Social Media Posts

CauseVox

Since its start in 2012, GivingTuesday —which occurs on the first Tuesday after the U.S. First, get your campaigns ducks in a row by determining your fundraising goal, identifying your story, and setting up your fundraising site. So, what exactly is GivingTuesday? The campaign is undoubtedly effective.

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Will this be your biggest year ever?

Get Fully Funded

I hope by now you’ve got some fundraising goals set for the year. (If Have you set BIG goals? Nonprofits that will be successful in 2012 are thinking BIG. So, what’s your BIG goal this year? Now apply that level of big-picture thinking to your goals for 2012. If not, you better get busy!).

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