Focus on Generosity and Building Relationships on Giving Tuesday
Ann Green's Nonprofit
NOVEMBER 18, 2024
Beginning in 2012, Giving Tuesday has taken place the Tuesday after Thanksgiving. Just because it’s Giving Tuesday isn’t a compelling reason to give I see so many messages that say donate because it’s Giving Tuesday. That’s often not why they donate. If they donated two weeks ago, maybe they shouldn’t get an appeal right now.
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