2012 Demographics Template 
CauseVox
OCTOBER 10, 2024
Since its start in 2012, GivingTuesday —which occurs on the first Tuesday after the U.S. Segmentation through demographics like age, location and interests are also helpful ways to understand your donors and create stories that will resonate with the different types of target audiences. So, what exactly is GivingTuesday?
CauseVox
OCTOBER 1, 2024
Since 2012, GivingTuesday has become a worldwide day of (mostly) online giving. Despite annual donations decreasing the 2023 CauseVox Giving Study found that individuals, especially the younger demographic, remain steadfast in their commitment to philanthropic endeavors. Stand out on GivingTuesday with peer-to-peer fundraising!
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