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4 Tips to Attract and Retain LGBTQ+ Donors for Your Cause

NonProfit PRO

The percentage of American adults who identify as LGBTQ+ has doubled since Gallup first began measuring it in 2012. So, how can nonprofits connect with this growing demographic? And the younger the generation, the larger the percentage, with nearly 21% of Gen Z and almost 11% of millennials identifying as LGBTQ+.

Retainer 105
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8 Tips for GivingTuesday Social Media Posts

CauseVox

Since its start in 2012, GivingTuesday —which occurs on the first Tuesday after the U.S. Segmentation through demographics like age, location and interests are also helpful ways to understand your donors and create stories that will resonate with the different types of target audiences. So, what exactly is GivingTuesday?

Media 96
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Blackbaud, Constant Contact, and TechSoup Team Up to Help You Raise More Money in 2012!

Tech Soup

demographics, giving level and seasons, or simply treating them like they are. Have you ever wondered if you were saying the right things to your. supporters at the right times? Are you targeting your constituents and donors by. all the same? If you answered yes to any of the above or are simply interested in.

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TechSoup at the 2012 Nonprofit Technology Conference

Tech Soup

We'll cover the back-to-basics of successful email marketing including audience surveys and demographics, improving CTR, benchmarking yourself, open rates, and list "churn." " Local Community Organizers Affinity Group. Claire Sale.

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What Digital Currency Could Mean for Nonprofits

Tech Soup

" This type of fundraising option is enabling a whole new demographic to get involved. Online giving was up 14 percent in 2013, with monthly giving revenue up 25 percent compared to 2012. It showed that, "Online donations were higher than ever before. Monthly giving accounted for 16 percent of all online revenue."

Finance 71
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A Nonprofit Staffer's Guide to Green Investing

Tech Soup

Because of shifting demographics in the U.S. trillion at the start of 2014, a 76 percent increase since 2012. Image 1 : 401(K) 2012 / CC BY-SA. Is it possible to save for retirement AND do the right thing for the planet? And just in time for Earth Day, I'll tell you how. Why Is It Important to Save for Retirement?

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Faith-Based Charities Attract the Lions Share of Donations in the U.S.

Tech Soup

In 2012, 63 percent of all Americans contributed to charities of all types. The study was able to make few generalizations about the demographics of giving. Also, the frequency of attendance at religious services increases the likelihood of giving. 27 percent of individual giving in the U.S. is to secular, or non-religious charities.