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The Best Local Cause Marketing of 2011 (and 3 that Really Stunk)

Selfish Giving

Here are my picks for the best local cause marketing programs of 2011. It shows what great, local cause marketing can accomplish when people are motivated, committed, persistent and trained in cause marketing. ~~~. Program: 40 Local Companies Partner with the Ellie Fund for Cancer Care. I hope they do the same for you!

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Local Cancer Group Shows that Pink Cause Marketing Isn’t Just for Komen

Selfish Giving

Boston’s own The Ellie Fund is a perfect example. With just a few staff members, including Executive Director Julie Nations ( a Six Figure Cause Marketing grad! ), The Ellie Fund’s annual budget is in the hundreds of thousands, not millions. “But we were determined to do better in 2011.”

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Key facts, figures, and trends among U.S. labor unions

Candid

A study conducted by Roland Zullo and published in the Industrial and Labor Relations (ILR) Review (2011) [3] found that charitable donations to United Ways increased in localities with higher union density and in areas where unions were financially stronger. One such initiative is the Labor Innovations for the 21st Century (LIFT) Fund.

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4 Keys to Successful Fundraising in 2012

Get Fully Funded

I have several clients who have had their best years ever in 2010 and 2011. Nonprofits that will raise big money in 2012 will spend money on training. Nonprofits that will raise seriously big money in 2012 will invest in training for their Board. The organizations that are flourishing (and yes, some are doing great!)

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The State of Grantseeking

Tech Soup

This past fall GrantStation and PhilanTech conducted the third semi-annual informal survey of nonprofits, The State of Grantseeking Fall 2011. Between mid-August and early October 2011, 928 nonprofits of various sizes, in different geographies, representing diverse issue areas completed the survey online.

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4 Keys to Successful Fundraising in 2012

Get Fully Funded

I have several clients who have had their best years ever in 2010 and 2011. Nonprofits that will raise big money in 2012 will spend money on training. Nonprofits that will raise seriously big money in 2012 will invest in training for their Board. The organizations that are flourishing (and yes, some are doing great!)

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Google Ad Grants for Nonprofits 102

Qgiv

Since 2011, Give Back Nation’s Google Certified Ad Grant Manager team has helped over 5,400 nonprofits manage their Ad Grants. Dedicate time to training. Google provides hours of training videos that walk step by step through ways to launch and optimize a successful Ad Grants Campaign.

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