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Improve Online Fundraising Results and Wow Donors with These 7 Obvious Secrets

Tech Soup

While it does not yet amount to the bulk of fundraising for most nonprofits, online giving grew by 13 percent from 2010 to 2011. The only vertical experiencing a decline from 2010 to 2011 was International Affairs organizations. For more information, download Blackbaud’s free 2011 Online Giving Report.

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How to 10X Your Cause Marketing with Content Marketing: 3 Strategic Approaches

Selfish Giving

Last week I spoke at the annual Engage for Good Conference in Chicago on how nonprofits can dramatically increase their cause marketing success with content marketing. As of mid-2016 , the society had: 800,000 email addresses - more than 11 times the number they had in 2011. And their traffic HAS TRIPLED. It most certainly could!

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Why are grantmakers stuck in separate siloes?

Candid

One of the most unexpected twists in my career was becoming the first-ever head of technology at the Walmart Foundation in 2011, thanks to a chance encounter with its president. The end result would be greater impact and sustainable change that ultimately benefits nonprofits and communities, leading to better outcomes and systems change.

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8 Essential Crowdfunding KPIs for Measuring Success

The Fundraising Coach

Nonprofits have many important goals that a crowdfunding campaign can address—from providing disaster relief aid to launching a new program to serve more community members. The Importance of Crowdfunding KPIs When launching any fundraising initiative , your nonprofit needs a data-driven strategy. Average gift amount.

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Video Streaming Apps — To Stream or Not to Stream

Tech Soup

The nonprofit sector thrives on a community of rich storytelling. And there's an opportunity for nonprofits to benefit from this new phenomenon. The act of bridging demographics and bringing audiences into your "virtual living room," wherever that may be, is a powerful tool in shaping and delivering your story.