Get SMART about fundraising goals
Get Fully Funded
JANUARY 22, 2010
As I kick off a series of posts on planning, I thought it would be good to talk first about goals. Setting goals for your fundraising plan is the obvious first step. Is your goal to “raise more money than last year” or “get more donors”? Do yourself a big favor and make your goals SMART. M=Measurable. R=Realistic.
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