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Crafting a Stellar Nonprofit Branding Strategy: 10 Quick Tips 

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Your branding should be reflected in all your communications, from your website and social media pages to your print materials and events. Here are a couple key metrics: Donations : Have your donations increased? Social media engagement: Are people interacting with your social media content? Tell your impact story.

Nonprofit 107
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Nonprofit Cause Marketing: A Guide to Impactful Partnerships

Qgiv

They’ll link to your donation form from the business’s social media or website. Apple started its partnership with The (RED) Campaign in 2006, the same year the campaign first launched, in part due to Steve Jobs’s friendship with one of the campaign’s founders, U2’s Bono. Digital programs. Don’t focus your goals solely on money!

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What the 2020 Fundraising Effectiveness Project Report Tells Us About 2021 and Beyond

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All three metrics dropped slightly from 2019 to 2020. Though retention rates fell, they are still in the same general percentile neighborhood that they have been since 2006 (the first year of the FEP study). The overall 2020 donor retention rate was 43.6%, a 4.1% to an average of 19.2%. 2020 is no exception.