Planned Giving

OCTOBER 30, 2024

To maintain credibility and avoid an overt sales approach, utilize **branded content** techniques that subtly position your message. You are putting the focus on donors (customers), and providing valuable information about your mission, goals, progress, campaign, gift impact or gift vehicles. Test subjects were given two appeals.

Donation 74

Donation Contract Contracts IT 74

Greater Giving

JUNE 12, 2023

Register Now Engaging Event Supporters Through Storytelling Founded in 2006, Project Access Northwest has been diligently working towards their mission of connecting volunteer specialty care providers and hospital partners with deserving patients in need of medical assistance.

Utilities 98

Utilities Goals Nonprofit Fundraising 98

Qgiv

OCTOBER 9, 2023

Match the cause with the business Set a mutually beneficial goal Use more than one marketing channel Make it a collaboration, not just a donation Track the campaign Match the cause with the business Before you start your cause marketing campaign, you need to find the right business to work with. Don’t focus your goals solely on money!

Metrics 52

Metrics Nonprofit Goals Media 52

Qgiv

JULY 21, 2022

Paid search layered strategy: In the paid search category, it’s smart to utilize Google Grants, paid Google Ads, and Microsoft Advertising or Bing ads. Based on the goal of your campaigns, a variety of strategies can be used to create an integrated, layered, strategic approach. Google Grants. Remember, it’s not always about the ROI.

Fundraising 59

Fundraising Nonprofit Media Donation 59