Remove 2006 Remove Goals Remove Retainer
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What the 2020 Fundraising Effectiveness Project Report Tells Us About 2021 and Beyond

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Though retention rates fell, they are still in the same general percentile neighborhood that they have been since 2006 (the first year of the FEP study). Be sure to download Retaining Your P2Peeps – Qgiv Success Center to see much more insights, and to compare the results to your own organization’s metrics.

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Nonprofit Cause Marketing: A Guide to Impactful Partnerships

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Match the cause with the business Set a mutually beneficial goal Use more than one marketing channel Make it a collaboration, not just a donation Track the campaign Match the cause with the business Before you start your cause marketing campaign, you need to find the right business to work with. Don’t focus your goals solely on money!

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Why is multi-channel marketing important for nonprofit fundraising?

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Based on the goal of your campaigns, a variety of strategies can be used to create an integrated, layered, strategic approach. This can go a long way in retaining your donors and bolstering your reputation as you strive to acquire more donors in the future. Remember, it’s not always about the ROI. Tell your nonprofit’s story.